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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    University of New Mexico

    Negocios Internacionales II

    Skills you'll gain: Global Marketing, International Finance, Intercultural Competence, Organizational Structure, Business, Small Business Accounting, Business Management, Market Analysis, Economics, Workforce Management, Cultural Diversity, Business Strategy, Entrepreneurship, Market Dynamics, Business Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    544 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Programmatic Advertising

    Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Social Media Campaigns, Content Strategy, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Formulación y evaluación de proyectos complejos

    Skills you'll gain: Feasibility Studies, Project Management Life Cycle, Project Portfolio Management, Strategic Planning, Project Design, Financial Analysis, Project Management, Engineering Management, Project Finance, Case Studies, Business Analysis, Cost Benefit Analysis, Decision Making, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Aptly

    Search Advertising with Google

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Innovación y emprendimiento

    Skills you'll gain: Innovation, Business Modeling, Design Thinking, Creative Problem-Solving, Entrepreneurship, Ideation, Corporate Strategy, Creative Thinking, Business Strategy, Business Process, Storytelling, Business Strategies, New Business Development, Strategic Planning, Team Management, Open Mindset, Value Propositions, Lean Methodologies, Organizational Development, Organizational Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    419 reviews

    Advanced · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Finance of Mergers and Acquisitions: Designing an M&A Deal

    Skills you'll gain: Mergers & Acquisitions, Private Equity, Business Valuation, Investment Banking, Price Negotiation, Capital Markets, Accounting, Corporate Tax, Corporate Strategy, Financial Modeling, Financial Management, Corporate Finance, Strategic Planning, Financial Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    65 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Establishing Product-Market Fit

    Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, New Product Development, Customer Analysis, Market Analysis, Product Requirements, User Feedback, Product Testing, Needs Assessment, Ideation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Analyzing Macro-Environmental Factors Using Creately

    Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    109 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Industrial IoT Markets and Security

    Skills you'll gain: Real-Time Operating Systems, Internet Of Things, Wireless Networks, General Networking, Cybersecurity, IBM Cloud, Cloud Platforms, Cryptography, Automation, Emerging Technologies, Software-Defined Networking, Market Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    624 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Introducción a la calidad

    Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Product Quality (QA/QC), Continuous Improvement Process, Kaizen Methodology, Quality Improvement, Operational Efficiency, Process Improvement, Lean Methodologies, Corporate Sustainability, Waste Minimization, Inventory Control, Kanban Principles, Resource Utilization, Productivity Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    721 reviews

    Mixed · Course · 1 - 3 Months

  • R

    Rutgers the State University of New Jersey

    Strategic Sourcing

    Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Supplier Relationship Management, Purchasing, Request for Proposal, Request For Quotation (RFQ), Supply Management, Vendor Management, Competitive Analysis, Contract Management, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    305 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Cape Town

    Fintech Startups in Emerging Markets

    Skills you'll gain: Design Thinking, Entrepreneurship, Business Modeling, Blockchain, Solution Design, Cryptography, Financial Regulations, FinTech, Financial Regulation, Business Planning, Emerging Technologies, Financial Systems, Video Production, Business Strategies, Market Opportunities, Business Strategy, Mobile Banking, Banking, Machine Learning, New Business Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    263 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Negocios Internacionales II: University of New Mexico
  • Programmatic Advertising: University of Colorado Boulder
  • Formulación y evaluación de proyectos complejos: Universidad de los Andes
  • Search Advertising with Google: Aptly
  • Innovación y emprendimiento: Tecnológico de Monterrey
  • Finance of Mergers and Acquisitions: Designing an M&A Deal: University of Illinois Urbana-Champaign
  • Establishing Product-Market Fit: University of Maryland, College Park
  • Analyzing Macro-Environmental Factors Using Creately: Coursera
  • Industrial IoT Markets and Security: University of Colorado Boulder
  • Introducción a la calidad: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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