Social Media Marketing

Social Media Marketing is a digital marketing strategy that utilizes various social media platforms to connect, engage, and communicate with a target audience. Coursera's Social Media Marketing catalogue teaches you how to effectively leverage these platforms to enhance brand visibility, increase website traffic, and drive customer engagement. You'll learn how to build a robust social media strategy, gain expertise in creating and promoting engaging content, understand how to measure and analyze social media metrics, and familiarize yourself with various social media tools and technologies. This knowledge will enable you to craft compelling social media campaigns that resonate with your audience, enhance your digital marketing skills, and stay ahead in the rapidly evolving digital landscape.
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Find the best Social Media Marketing course for your goals

  • Status: Free Trial

    Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Content Marketing, Plan Execution, Performance Measurement, Marketing Strategies, Content Strategy, Campaign Management, Marketing, Communication Strategies, Goal Setting, Customer Engagement

  • Skills you'll gain: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications

  • Status: Free Trial

    Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Social Media Marketing, Target Audience, Business Marketing, Customer Engagement, User Accounts

  • Status: Free Trial

    Digital Marketing Institute

    Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications

  • Skills you'll gain: Blogs, Social Media Management, Facebook, Social Media, Instagram, Social Media Marketing, Automation, Content Management Systems, User Accounts, Advertising, Marketing

  • Coursera Project Network

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Social Media Content, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing

  • Status: Free Trial

    Skills you'll gain: TikTok, Social Media Marketing, Business Marketing, Brand Marketing, Social Media, Content Creation, Content Marketing, Marketing, Driving engagement, Marketing Strategy and Techniques, Content Strategy, Branding

  • Skills you'll gain: Instagram, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Facebook, Business Marketing, Social Media Strategy, Advertising

  • Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Graphic Design, Social Media, Content Creation, Creative Design, Marketing Design, Marketing Collateral, Instagram, Design Elements And Principles, Editing, Photo Editing, Branding, Marketing, Video Editing

  • Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Target Audience, Marketing Materials

  • Skills you'll gain: Instagram, Content Development and Management, Facebook, Content Strategy, Social Media, Social Media Marketing, Social Media Strategy, Target Audience, Branding

  • Status: Preview

    Skills you'll gain: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement

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    A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.

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  • This role has a ₩26,062,589 median salary ¹.

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    A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.

    This role has a ₩26,062,589 median salary ¹.

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