• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    CertNexus

    Communicate Effectively about Ethical Challenges in Data-Driven Technologies

    Skills you'll gain: Crisis Management, Business Ethics, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Stakeholder Communications, Business Communication, Communication, Diversity and Inclusion, Risk Management, Leadership and Management, Social Media Strategy, Business Strategy, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    95 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    Humanidades digitales

    Skills you'll gain: Digital Transformation, Liberal Arts, digital literacy, Informatics, Image Analysis, Human Computer Interaction, Research, Computer Science, Public History, Technology Solutions, Open Source Technology, Research Methodologies, Data Ethics, Computer Vision, Law, Regulation, and Compliance, Artificial Intelligence, Media and Communications, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    915 reviews

    Beginner · Course · 1 - 4 Weeks

  • X

    Xbox

    Xbox Graphic Designer

    Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, Interaction Design, Figma (Design Software), Adobe Illustrator, Wireframing, Marketing Materials, Marketing Design, Layout Design, Usability, Web Content Accessibility Guidelines, Graphic Design, User Centered Design, Photo Editing, Peer Review, Adobe Firefly, Game Design, Adobe Photoshop

    4.5
    Rating, 4.5 out of 5 stars
    ·
    92 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • T

    The University of Edinburgh

    Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life

    Skills you'll gain: Self-Awareness, Personal Development, Psychology, Research, Empathy, Cultural Diversity, Mindfulness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    816 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Introducción a la inteligencia artificial

    Skills you'll gain: Bayesian Network, Computational Logic, Program Development, Artificial Intelligence, Markov Model, Artificial Intelligence and Machine Learning (AI/ML), Algorithms, Computational Thinking, Creativity, Game Theory, Theoretical Computer Science, Software Development, Generative AI, Logical Reasoning, Python Programming, Applied Machine Learning, Responsible AI, Deductive Reasoning, Social Sciences, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    650 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Computational Thinking for Problem Solving

    Skills you'll gain: Computational Thinking, Algorithms, Program Development, Pseudocode, Problem Solving, Python Programming, Data Structures, Computer Hardware, Computer Programming, Object Oriented Programming (OOP), Analysis, Debugging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    ESCP Business School

    Intercultural Management

    Skills you'll gain: Intercultural Competence, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Organizational Leadership, People Management, Business Communication, Leadership and Management, Negotiation, Leadership, Human Resources Management and Planning, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    460 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Michigan State University

    Game Design and Development with Unity

    Skills you'll gain: Unity Engine, Game Design, Video Game Development, Prototyping, 3D Modeling, Software Design Documents, Peer Review, Cross Platform Development, C# (Programming Language), User Interface (UI), 3D Assets, Animation and Game Design, User Experience, Software Design, Storytelling, Software Documentation, Conceptual Design, Computer Graphics, Ideation, Multimedia

    4.7
    Rating, 4.7 out of 5 stars
    ·
    653 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universitat Autònoma de Barcelona

    Relaciones internacionales de Asia Oriental

    Skills you'll gain: International Relations, Diplomacy, Political Sciences, World History, Public Safety and National Security, Security Strategy, Economics, Policy Analysis, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillsBooster Academy

    AI Video Generation: A Comprehensive guide

    Skills you'll gain: Generative AI, Video Production, Media Production, Photo/Video Production and Technology, AI Personalization, Content Creation, Artificial Intelligence and Machine Learning (AI/ML), Video Editing, Social Media Content, Marketing Automation, Content Marketing, HR Tech, Creative Design, Design and Product, Influencing, Education and Training, Marketing, Digital Marketing, Personal Development, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • E

    Erasmus University Rotterdam

    L’engagement efficace de la société civile dans le développement

    Skills you'll gain: Sustainable Development, Social Impact, Advocacy, Fundraising, Public Policies, Stakeholder Engagement, Governance, Policy Development, Policy Analysis, Organizational Effectiveness, Compliance Management, Accountability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

1…192193194…500

In summary, here are 10 of our most popular social media marketing courses

  • Communicate Effectively about Ethical Challenges in Data-Driven Technologies: CertNexus
  • Humanidades digitales: Universitat Autònoma de Barcelona
  • Xbox Graphic Designer: Xbox
  • Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life: The University of Edinburgh
  • Introducción a la inteligencia artificial: Universidad Nacional Autónoma de México
  • Computational Thinking for Problem Solving: University of Pennsylvania
  • Intercultural Management: ESCP Business School
  • Game Design and Development with Unity: Michigan State University
  • Relaciones internacionales de Asia Oriental: Universitat Autònoma de Barcelona
  • AI Video Generation: A Comprehensive guide: SkillsBooster Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok