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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of London

    Statistics for International Business

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Presentation, Statistics, Estimation, Probability, Data-Driven Decision-Making, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, Probability Distribution, Data Visualization, Data Analysis, Histogram, Graphing

    3.8
    Rating, 3.8 out of 5 stars
    ·
    315 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    How to Use Data

    Skills you'll gain: Data Storytelling, Data Presentation, Feature Engineering, Data Visualization Software, Unsupervised Learning, SQL, Data Analysis, Model Evaluation, Seaborn, Data Visualization, Tableau Software, Predictive Modeling, Exploratory Data Analysis, Predictive Analytics, Analytics, Presentations, Interactive Data Visualization, Verbal Communication Skills, Data Science, Machine Learning

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Python, SQL, Tableau for Data Science

    Skills you'll gain: Data Storytelling, Data Presentation, SQL, Data Visualization Software, Database Design, AWS SageMaker, Unsupervised Learning, Data Visualization, Interactive Data Visualization, Dashboard, Feature Engineering, Database Management, Exploratory Data Analysis, A/B Testing, Tableau Software, Pandas (Python Package), Matplotlib, Python Programming, Data Analysis, Machine Learning

    3.9
    Rating, 3.9 out of 5 stars
    ·
    24 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Climate Change Mitigation, Economics, Market Analysis, Environmental Science, Public Policies, Cost Benefit Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    110 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Google Chat

    Skills you'll gain: Google Workspace, Collaborative Software, Collaboration, Productivity Software, Internal Communications, Business Communication, Communication, Spreadsheet Software, File Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Toronto

    Plant Bioinformatics

    Skills you'll gain: Bioinformatics, Network Analysis, Data Visualization Software, Data Analysis, Data Mining, Exploratory Data Analysis, Databases

    4.8
    Rating, 4.8 out of 5 stars
    ·
    253 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IIT Bombay

    Introduction to Internet of Things

    Skills you'll gain: Internet Of Things, Network Protocols, Wireless Networks, Emerging Technologies, Data Analysis, Communication Systems, Digital Signal Processing, Scikit Learn (Machine Learning Library), Regression Analysis, Pandas (Python Package), Unsupervised Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Intermediate · Course · 1 - 4 Weeks

  • E

    Emory University

    Driving Customer Equity with AI

    Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Marketing Strategies, AI Personalization, AI Enablement, Customer Data Management, Customer experience improvement, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fractal Analytics

    Insights of Power BI

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Data Visualization Software, Data Visualization, Data Transformation, Data Cleansing, Business Intelligence, Dashboard, Data Analysis, Business Reporting, Microsoft Excel, Key Performance Indicators (KPIs)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Peking University

    人群与网络

    Skills you'll gain: Graph Theory, Network Analysis, Game Theory, Social Network Analysis, Computational Thinking, Social Sciences, Market Dynamics, Socioeconomics, Web Analytics and SEO, Information Technology, Market Analysis, Sociology, Economics, Behavioral Economics, Probability, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 3 - 6 Months

  • U

    University of Colorado Boulder

    Data Mining Pipeline

    Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Preprocessing, Data Modeling, Data Management, Data Cleansing, Model Evaluation, Data Analysis, Data Transformation, Exploratory Data Analysis, Data Quality, Applied Machine Learning

    Build toward a degree

    3.9
    Rating, 3.9 out of 5 stars
    ·
    112 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Executivo de Vendas, Vendas Consultivas e Prospecção

    Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales, Sales Prospecting, Customer Relationship Management, Customer Acquisition Management, Value Propositions, Overcoming Objections, Needs Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Statistics for International Business: University of London
  • How to Use Data: University of Pennsylvania
  • Python, SQL, Tableau for Data Science: Coursera
  • Mobilités et véhicules électriques : École Nationale des Ponts et Chaussées
  • Google Chat: Google Cloud
  • Plant Bioinformatics: University of Toronto
  • Introduction to Internet of Things: IIT Bombay
  • Driving Customer Equity with AI: Emory University
  • Insights of Power BI: Fractal Analytics
  • 人群与网络 : Peking University

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