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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    Starweaver

    AI Leadership & Strategic Implementation

    Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Market Opportunities, Change Management, Google Gemini, Business Strategy, Generative AI, Corporate Strategy, Corporate Communications, Enterprise Security, Prompt Engineering, Corporate Sustainability, Business Communication, Communication Strategies, Marketing Strategy and Techniques, Communication

    3.8
    Rating, 3.8 out of 5 stars
    ·
    34 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • S

    Splunk Inc.

    Splunk Search Expert 101

    Skills you'll gain: Splunk, Data Visualization Software, Dashboard, Security Information and Event Management (SIEM), Ad Hoc Reporting, Business Intelligence, Data Analysis, Data Processing, Big Data, Data Science, Data Transformation, Query Languages, Analysis, Incident Response, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    226 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Computer Vision in Microsoft Azure

    Skills you'll gain: Image Analysis, Computer Vision, Artificial Intelligence, Microsoft Azure, Data Capture, Model Deployment, Text Mining, Application Programming Interface (API), Classification Algorithms, Document Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Edureka

    Learn Generative AI with LLMs

    Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Large Language Modeling, Generative Adversarial Networks (GANs), Tensorflow, ChatGPT, OpenAI, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Prompt Engineering, Applied Machine Learning, Machine Learning, Deep Learning, Machine Learning Algorithms, Computer Vision, Predictive Modeling, Supervised Learning, Text Mining, Image Analysis

    3.7
    Rating, 3.7 out of 5 stars
    ·
    64 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado System

    Grant Writing for Health Researchers

    Skills you'll gain: Concision, Grant Writing, Sample Size Determination, Grant Applications, Proposal Writing, Biostatistics, Writing, Clinical Research Ethics, Editing, Statistical Analysis, Healthcare Ethics, Persuasive Communication, Data Analysis, Clinical Research, Statistical Methods, Medical Science and Research, Research Design, Planning, Science and Research, Growth Mindedness

    4.9
    Rating, 4.9 out of 5 stars
    ·
    56 reviews

    Intermediate · Specialization · 3 - 6 Months

  • A

    Alfaisal University | KLD

    مقاييس التسويق وربحية التسويق

    Skills you'll gain: Marketing Effectiveness, Business Metrics, Performance Measurement, Profit and Loss (P&L) Management, Production Management, Marketing, Marketing Strategies, Marketing Analytics, Strategic Marketing, Return On Investment, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization in Tableau: Create Dashboards and Stories

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Data Visualization, Interactive Data Visualization, Dashboard, Data Visualization Software, Tableau Software, Data Analysis, Exploratory Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    51 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Pohang University of Science and Technology(POSTECH)

    Programming with Cloud IoT Platforms

    Skills you'll gain: Internet Of Things, Cloud Platforms, IBM Cloud, Application Development, Cloud Computing, Google Cloud Platform, Microsoft Azure, Amazon Web Services, Emerging Technologies, Network Protocols, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introducción al diseño de Mercadeo con Canva

    Skills you'll gain: Canva (Software), Advertising, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Rochester

    The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Resource Allocation, Cost Benefit Analysis, Market Analysis, Policy Analysis, Decision Making, Investment Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    272 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    HubSpot: Working with a ticketing system

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • AI Leadership & Strategic Implementation: Starweaver
  • Splunk Search Expert 101: Splunk Inc.
  • Computer Vision in Microsoft Azure: Microsoft
  • Learn Generative AI with LLMs: Edureka
  • Grant Writing for Health Researchers: University of Colorado System
  • مقاييس التسويق وربحية التسويق: Alfaisal University | KLD
  • Data Visualization in Tableau: Create Dashboards and Stories: Coursera
  • Programming with Cloud IoT Platforms: Pohang University of Science and Technology(POSTECH)
  • Introducción al diseño de Mercadeo con Canva: Coursera
  • The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior : University of Rochester

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

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425 courses
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145 courses
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Math and Logic
70 courses
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401 courses
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Professional Certificates

  • Google AI Certificate
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