• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of Michigan

    Data Augmented Technology Assisted Medical Decision Making

    Skills you'll gain: Healthcare Ethics, Diagnostic Tests, Statistical Methods, Patient Communication, Health Care Procedure and Regulation, Clinical Research, Model Evaluation, Data Ethics, Healthcare Industry Knowledge, Probability & Statistics, Health Technology, Clinical Assessment, Health Informatics, Medical Equipment and Technology, Responsible AI, Applied Machine Learning, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Health Disparities

    Beginner · Course · 1 - 4 Weeks

  • T

    The Hong Kong University of Science and Technology

    Business Case Analysis

    Skills you'll gain: Business Communication, Case Studies, Data Visualization, English Language, Presentations, Oral Expression, Report Writing, Business Writing, Business Analysis, Analysis, Communication, Public Speaking, Target Audience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create Impactful Marketing Videos using Canva

    Skills you'll gain: Canva (Software), Animations, Video Editing, Marketing Materials, Video Production, Storytelling, Marketing Design, Content Marketing, Timelines, Presentations, Marketing, Multimedia, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    40 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Toronto

    Gender Analytics Capstone Project

    Skills you'll gain: Human Centered Design, Design Thinking, Change Management, Storytelling, Analysis, Data Storytelling, Data Analysis, Complex Problem Solving, Social Impact, Stakeholder Analysis, Innovation, Quantitative Research, Strategic Communication, Analytics, Diversity and Inclusion, Qualitative Research, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Mindfulness, Dignity, and the Art of Human Connection

    Skills you'll gain: Intercultural Competence, Compassion, Cultural Sensitivity, Cultural Diversity, Emotional Intelligence, Personal Development, Dignity in Care, Empathy & Emotional Intelligence, Mindfulness, Self-Awareness, Liberal Arts, Resilience, Curiosity, Creativity, Dealing With Ambiguity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    Social Psychology of Attraction and Relationships

    Skills you'll gain: Relationship Building, Relationship Management, Psychology, Human Relations Movement, Interpersonal Communications, Cultural Diversity, Research, Behavioral Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 3 Months

  • W

    Whizlabs

    Exam Prep DP-600: Microsoft Fabric Analytics Engineer

    Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Analytics, Extract, Transform, Load, Data Integration, Data Import/Export, Real Time Data, Data Mart, Data Transformation, Data Management, Data Architecture, Data Pipelines

    3.1
    Rating, 3.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Social Listening

    Skills you'll gain: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Business Planning, Market Analysis, Process Design, Cost Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Peking University

    悖论:思维的魔方

    Skills you'll gain: Logical Reasoning, Deductive Reasoning, Behavioral Economics, Ethical Standards And Conduct, Psychology, Ancient History, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Glasgow

    Applied AI for Engineers and Scientists: Foundations

    Skills you'll gain: Data Preprocessing, Model Evaluation, Engineering Practices, Matlab, Engineering Calculations, Classification Algorithms, Engineering Analysis, Engineering, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Applied Mathematics, Artificial Neural Networks

    5
    Rating, 5 out of 5 stars
    ·
    139 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    Universidad de los Andes

    Análisis estático lineal y no lineal de estructuras

    Skills you'll gain: Structural Analysis, Engineering Analysis, Engineering Calculations, Finite Element Methods, Civil Engineering, Mathematical Modeling, Numerical Analysis, Python Programming, NumPy, Linear Algebra, Simulation and Simulation Software, Plot (Graphics)

    Advanced · Course · 1 - 3 Months

1…237238239…379

In summary, here are 10 of our most popular market research courses

  • Data Augmented Technology Assisted Medical Decision Making : University of Michigan
  • Business Case Analysis: The Hong Kong University of Science and Technology
  • Create Impactful Marketing Videos using Canva: Coursera
  • Gender Analytics Capstone Project: University of Toronto
  • Mindfulness, Dignity, and the Art of Human Connection: University of Michigan
  • Social Psychology of Attraction and Relationships: American Psychological Association
  • Exam Prep DP-600: Microsoft Fabric Analytics Engineer: Whizlabs
  • Social Listening: Coursera
  • Analyze Global Logistics: A Strategic Supply Chain Case: EDUCBA
  • 悖论:思维的魔方: Peking University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok