• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • I

    Imperial College London

    Climate change and health

    Skills you'll gain: Health Policy, Climate Change Adaptation, Policy Analysis, Environmental Policy, Social Determinants Of Health, Health Systems, Environmental Issue, Sustainable Development, Climate Change Mitigation, Policy Development, Public Health, Environmental Science, International Relations, Governance, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Learning TensorFlow: the Hello World of Machine Learning

    Skills you'll gain: Tensorflow, Google Cloud Platform, Scripting, Artificial Neural Networks, Machine Learning, Supervised Learning, Deep Learning, Cloud Computing, Development Environment

    4
    Rating, 4 out of 5 stars
    ·
    20 reviews

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Copywriting, Advertising, Marketing Materials, Generative AI, Content Creation, Facebook, Social Media Content

    4.1
    Rating, 4.1 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Building Energy Systems Engineering

    Skills you'll gain: HVAC, Building Services Engineering, Architectural Engineering, Building Design, Energy and Utilities, Climate Change Mitigation, Mechanical Engineering, Civil and Architectural Engineering, Construction, Architecture and Construction, Architectural Design, Design Strategies

    Advanced · Specialization · 3 - 6 Months

  • C

    Coursera

    Bridging the Gap: EV Grid Integration & V2G Systems

    Skills you'll gain: Electrical Power, Electric Power Systems, Energy and Utilities, Power Electronics, Systems Integration, Interoperability, Sustainable Technologies, Technical Standard

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Understanding Large Language Models in Business

    Skills you'll gain: Large Language Modeling, LLM Application, OpenAI API, Trend Analysis, Real Time Data, Analytics, Business Marketing, Program Development, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Manufacturing Systems Analysis: A Comprehensive Guide

    Skills you'll gain: Lean Manufacturing, Lean Six Sigma, Manufacturing Operations, Process Improvement, Process Optimization, Production Planning, Organizational Strategy, Key Performance Indicators (KPIs), Production Management, Manufacturing Processes, Strategic Leadership, Continuous Improvement Process, Operational Analysis, Performance Measurement, Automation Engineering, Change Management, Systems Analysis, Simulation and Simulation Software, Sustainable Business, Operations Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IBM

    Vector Database Projects: AI Recommendation Systems

    Skills you'll gain: AI Personalization, Vector Databases, Hugging Face, Embeddings, Artificial Intelligence, Natural Language Processing, Database Systems, MongoDB

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Estrutura e Funcionamento do Mercado

    Skills you'll gain: Capital Markets, Financial Systems, Financial Market, Financial Regulation, Financial Policy, Financial Trading, Market Data, Investments, Banking, Financial Services, Economics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Negotiation Skills

    Skills you'll gain: Negotiation, Professionalism, Professional Development, Organizational Skills, Persona Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Design of Precast System

    Skills you'll gain: Construction, Structural Engineering, Building Codes, Construction Engineering, Architectural Engineering, Structural Analysis, Civil Engineering, Engineering Software, Engineering Design Process, Engineering Analysis, Technical Standard

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Using Advanced SWOT Analysis to Determine Competitiveness

    Skills you'll gain: Strategic Prioritization, Competitive Analysis, Strategic Planning, Strategic Thinking, Case Studies, Business Strategy, Spreadsheet Software, Strategic Decision-Making, Market Analysis, Entrepreneurship, Leadership and Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

1…286287288…376

In summary, here are 10 of our most popular market research courses

  • Climate change and health: Imperial College London
  • Learning TensorFlow: the Hello World of Machine Learning: Google Cloud
  • AI-Enhanced Content Creation:Elevate Copywriting with Humata: Coursera
  • Building Energy Systems Engineering: University of Colorado Boulder
  • Bridging the Gap: EV Grid Integration & V2G Systems: Coursera
  • Understanding Large Language Models in Business: Coursera
  • Manufacturing Systems Analysis: A Comprehensive Guide : Starweaver
  • Vector Database Projects: AI Recommendation Systems: IBM
  • Estrutura e Funcionamento do Mercado: Fundação Instituto de Administração
  • Negotiation Skills: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok