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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Create an Advertising Concept Testing Study in Qualtrics

    Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    A Organização Centrada na Jornada do Cliente

    Skills you'll gain: Relationship Building, Customer experience strategy (CX), Agile Methodology, Customer Relationship Management, Customer Insights, Value Propositions, Solution Delivery, Business Analysis, Web Analytics, Cross-Functional Collaboration, Product Lifecycle Management, Product Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Employee Engagement: Driving Real-Time Insights

    Skills you'll gain: Responsible AI, Employee Engagement, HR Tech, AI Personalization, AI Enablement, Generative AI, Employee Surveys, Human Resource Strategy, Real Time Data, Data-Driven Decision-Making, Case Studies, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • R

    Rutgers the State University of New Jersey

    Our Share: Employee Ownership as a Wealth Sharing Tool

    Skills you'll gain: Employee Engagement, Diversity Equity and Inclusion Initiatives, Social Justice, Compensation Strategy, Case Studies, Compensation and Benefits, Economics, Policy, and Social Studies, Economic Development, Collaboration, Entrepreneurship, Governance, Business Modeling, Leadership and Management, Business Transformation, Succession Planning, Research, Business Development

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erste Schritte in Facebook Ads Manager

    Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Advertising, Online Advertising, Paid media, Budget Management, Customer Engagement

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Alberta Machine Intelligence Institute

    Generative AI Essentials

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Responsible AI, Generative AI, LLM Application, Data Ethics, AI Workflows, Business Ethics, ChatGPT, AI Enablement, AI Product Strategy, Case Studies, Regulatory Requirements, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Computer Vision, Natural Language Processing, Reinforcement Learning, Data Processing, Data Science

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Создаем контентный календарь для твитов

    Skills you'll gain: Social Media Management, Social Media Content, Social Media, Content Management Systems, Scheduling, Content Creation, Global Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Lean Enterprise Framework: Transform the Business Model

    Skills you'll gain: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Agile Product Development, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Lean Methodologies

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Erste Schritte in Visme

    Skills you'll gain: Graphic and Visual Design Software, Infographics, Graphic Design, Design, Visualization (Computer Graphics), User Accounts, Google Workspace, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • S

    SAS

    Four Rare Machine Learning Skills All Data Scientists Need

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Statistical Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Advanced · Course · 1 - 4 Weeks

  • P

    Packt

    UX: Research Process

    Skills you'll gain: Information Architecture, User Experience Design, Persona (User Experience), Usability Testing, Interviewing Skills, Wireframing, Content Creation, Storytelling

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Create an Advertising Concept Testing Study in Qualtrics: Coursera
  • A Organização Centrada na Jornada do Cliente: Fundação Instituto de Administração
  • YouTube Optimization: Grow Your Presence: Coursera
  • GenAI for Employee Engagement: Driving Real-Time Insights: Coursera
  • Our Share: Employee Ownership as a Wealth Sharing Tool: Rutgers the State University of New Jersey
  • Erste Schritte in Facebook Ads Manager: Coursera
  • Generative AI Essentials: Alberta Machine Intelligence Institute
  • Создаем контентный календарь для твитов: Coursera
  • Lean Enterprise Framework: Transform the Business Model: University of Maryland, College Park
  • Erste Schritte in Visme: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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