Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Pittsburgh
Skills you'll gain: Competitive Analysis, Stakeholder Analysis, Business Planning, Medical Devices, Market Analysis, New Product Development, Regulatory Affairs, Product Development, Commercialization, Problem Solving, Innovation, Healthcare 5.0, Entrepreneurship, Value Propositions, Presentations
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pay Per Click Advertising, Performance marketing, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Paid media, Advertising, Digital Advertising, Marketing, Data-Driven Decision-Making, Digital Marketing, Sales Presentation, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Advertising, Driving engagement, Social Media Marketing, Social Media, Campaign Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Culture Transformation, Organizational Change, Organizational Leadership, Change Management, Business Transformation, Strategic Leadership, Organizational Effectiveness, Organizational Strategy, Compensation Strategy, Team Building, Compensation Management, Employee Engagement
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Delegation Skills, Engineering Management, Technical Management, Organizational Leadership, Culture Transformation, Leadership and Management, Team Leadership, Team Motivation, Leadership, Organizational Effectiveness, Employee Engagement, Empowerment, Employee Performance Management
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Benefits Administration, Compensation and Benefits, Financial Services, Compensation Management, Employee Retirement Income Security Act, Insurance, Communication, Technical Communication, Administration, Program Evaluation, Employee Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Visualization Software, Data Modeling, Dashboard, Interactive Data Visualization, Data Presentation, Data Processing, Data Storytelling, Data Transformation, Data Preprocessing, Data Integration, Data Cleansing, Data Import/Export, Data Analysis, Data Quality, Key Performance Indicators (KPIs)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Storytelling, Content Strategy, ChatGPT, Content Creation, Content Marketing, Target Audience, AI Personalization, Persona Development, User Research, Problem Solving, Writing and Editing, Brainstorming, Ideation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Program Management, Diagram Design, Project Management Software, Communication Planning, Agile Methodology, Technical Communication, Stakeholder Management
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Cybersecurity, Cyber Security Policies, Cyber Risk, Risk Management, Cyber Attacks, Risk Mitigation, Business Risk Management, Cyber Security Strategy, Stakeholder Communications, Operational Risk, Enterprise Risk Management (ERM), Security Management, Risk Analysis, Cyber Security Assessment, Threat Modeling, Risk Modeling, Governance, Vulnerability Assessments, Information Privacy, Estimation
Beginner · Course · 1 - 3 Months

Interactive Brokers
Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Acumen, Income Statement, Balance Sheet, Return On Investment, Business Metrics, Business Valuation, Annual Reports, Competitive Analysis, Quality Assessment, Business Research, Risk Analysis, Investments, Key Performance Indicators (KPIs), Investment Management
Beginner · Course · 1 - 4 Weeks