• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Toronto

    The 360º Corporation: Tools for Achieving Corporate Purpose

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Ethics, Stakeholder Management, Corporate Strategy, Business Transformation, Governance, Business Leadership, Sustainable Business, Social Impact, Innovation, Stakeholder Analysis, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des visuels Facebook avec PicMonkey pour entreprises

    Skills you'll gain: Facebook, Brand Awareness, Advertising, Online Advertising, Marketing Materials, Social Media Campaigns, Social Media Marketing, Social Media, Content Creation, Marketing Design, Branding, Graphic and Visual Design, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidad Nacional Autónoma de México

    Introducción a la producción musical

    Skills you'll gain: Music Theory, Music, Post-Production, Media Production, Musical Composition, Music History, Digital Publishing, Software Installation, Creativity, Editing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    192 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Assessing and Improving Community Health

    Skills you'll gain: Community Health, Public Health, Health Disparities, Health Promotion, Health Assessment, Social Determinants Of Health, Epidemiology, Health Policy, Health Systems, Data Collection, Preventative Care

    4.5
    Rating, 4.5 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea una Declaración de Misión y Visión con Canva

    Skills you'll gain: Presentations, Canva (Software), Graphic Design, Graphic and Visual Design, Marketing Materials, Marketing, User Accounts, Business

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Generative AI for PowerPoint and Word to Optimize Content Creation

    Skills you'll gain: Presentations, Microsoft Copilot, Microsoft PowerPoint, Microsoft Word, Sales Presentations, Productivity Software, Multimedia, Microsoft 365, Animations, Writing and Editing, Technical Communication, Business Writing, Content Creation, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to Develop and Maintain a Healthy Talent Pipeline

    Skills you'll gain: Talent Pipelining, Talent Management, Employee Engagement, Employee Retention, Talent Acquisition, Human Resources, Human Resource Strategy, Talent Recruitment, Talent Sourcing, Workforce Development, People Development, Recruitment, Recruitment Strategies, HR Tech, Strategic Sourcing, Diversity and Inclusion, Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Дизайн-мышление в инновационной деятельности

    Skills you'll gain: Design Thinking, Innovation, Ideation, Storytelling, Open Mindset, Creative Thinking, Creative Problem-Solving, Data Visualization, Human Centered Design, Case Studies, User Experience Design, Test Tools, Customer Insights, Leadership and Management, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    ESG Mindsets for Business Transformation

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Adaptability, Open Mindset, Sustainable Business, Strategic Thinking, Business Solutions, Business Transformation, Strategic Leadership, Corporate Sustainability, Professional Networking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    ISC2

    Systems and Application Security

    Skills you'll gain: Malware Protection, Endpoint Security, Mobile Security, Cloud Security, Application Security, Cloud Deployment, Cloud Computing, Threat Detection, Cybersecurity, Information Systems Security, Virtualization, Virtual Machines, Intrusion Detection and Prevention, Encryption

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Creatividad, diseño e innovación: Técnicas y herramientas - Proyecto Final

    Skills you'll gain: Design Thinking, Stakeholder Analysis, Innovation, Brainstorming, Peer Review, Creative Problem-Solving, Ideation, Business Modeling, Proposal Development, Creativity, Social Impact, Corporate Sustainability, Constructive Feedback, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    100 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Commencer avec Facebook Analytics

    Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

1…318319320…502

In summary, here are 10 of our most popular social media marketing courses

  • The 360º Corporation: Tools for Achieving Corporate Purpose: University of Toronto
  • Créer des visuels Facebook avec PicMonkey pour entreprises: Coursera
  • Introducción a la producción musical : Universidad Nacional Autónoma de México
  • Assessing and Improving Community Health: University of Michigan
  • Crea una Declaración de Misión y Visión con Canva: Coursera
  • Generative AI for PowerPoint and Word to Optimize Content Creation: Microsoft
  • How to Develop and Maintain a Healthy Talent Pipeline: Coursera
  • Дизайн-мышление в инновационной деятельности: University of Virginia
  • ESG Mindsets for Business Transformation: Duke University
  • Systems and Application Security: ISC2

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok