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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    SAS

    Modeling Time Series and Sequential Data

    Skills you'll gain: Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), SAS (Software), Forecasting, Regression Analysis, Machine Learning Methods, Statistical Analysis, Advanced Analytics, Statistical Methods, Predictive Modeling, Statistical Modeling, Bayesian Statistics, Model Evaluation

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Créer des Newsletters professionnelles avec Canva

    Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Marketing Design, Target Audience, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Java Servlet Development: From Basics to Real-World Projects

    Skills you'll gain: Model View Controller, Java Platform Enterprise Edition (J2EE), Back-End Web Development, Full-Stack Web Development, Server Side, Email Automation, Data Access, Apache Tomcat, Front-End Web Development, Java Programming, Web Design and Development, Databases, PostgreSQL, Relational Databases, Java, User Interface (UI), Web Design, Web Servers, Systems Development, Application Servers

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    GIS Mastery: Spatial Data, Remote Sensing, Decision Support

    Skills you'll gain: Geographic Information Systems, Geospatial Mapping, Spatial Data Analysis, Spatial Analysis, Global Positioning Systems, Data Analysis, Metadata Management, Decision Support Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Necessary Condition Analysis (NCA)

    Skills you'll gain: Analysis, Data Analysis, Statistical Reporting, Analytical Skills, Exploratory Data Analysis, Quantitative Research, Statistical Analysis, Statistical Software, Small Data, R (Software), R Programming, Sampling (Statistics), Technical Communication, Research Methodologies, Scatter Plots, Statistical Hypothesis Testing, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - Español

    Skills you'll gain: Google Cloud Platform, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), AI Workflows, Cloud Infrastructure, Big Data, Model Deployment, Machine Learning, Predictive Modeling, Natural Language Processing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Data Visualization Capstone

    Skills you'll gain: Data Visualization Software, Data Literacy, Storyboarding, Statistical Visualization, Data Storytelling, Data Manipulation, Data Presentation, Ggplot2, Statistical Reporting, Dashboard, Data Synthesis, Data Analysis, Data Cleansing, R Programming, Tidyverse (R Package), Data Preprocessing, Data Transformation, Data Import/Export, Graphing

    5
    Rating, 5 out of 5 stars
    ·
    36 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Transforming Exploratory Data Analysis with AI

    Skills you'll gain: Responsible AI, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Workflows, Data Processing, Pandas (Python Package), Automation, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Gestion de l’analyse des données

    Skills you'll gain: Data Analysis, Analytical Skills, Data Management, Exploratory Data Analysis, Statistical Reporting, Data-Driven Decision-Making, Trend Analysis, Data Presentation, Data Collection, Statistical Modeling, Data Validation, Statistical Inference, Model Evaluation, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI for Executives & Strategy

    Skills you'll gain: Responsible AI, Strategic Leadership, AI Enablement, Digital Transformation, Business Strategy, Data Ethics, Leadership, Organizational Strategy, Business Transformation, Project Management Software, Strategic Decision-Making, Business Technologies, Artificial Intelligence, Emerging Technologies, Workforce Development, Governance, Data-Driven Decision-Making, Workforce Planning

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Information Extraction from Free Text Data in Health

    Skills you'll gain: Text Mining, Unstructured Data, Health Informatics, Natural Language Processing, Data Mining, Model Evaluation, Clinical Informatics, Deep Learning, Machine Learning, Medical Terminology, Artificial Neural Networks, Supervised Learning, Python Programming, Computer Programming, Computer Programming Tools

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization with ChatGPT: Python for Dashboarding

    Skills you'll gain: Dashboard, Data Visualization Software, ChatGPT, Analytics, Data-Driven Decision-Making, Interactive Data Visualization, Data Analysis, Matplotlib, Pandas (Python Package), Python Programming, Generative AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Modeling Time Series and Sequential Data: SAS
  • Créer des Newsletters professionnelles avec Canva: Coursera
  • Java Servlet Development: From Basics to Real-World Projects: EDUCBA
  • GIS Mastery: Spatial Data, Remote Sensing, Decision Support: Coursera
  • Necessary Condition Analysis (NCA): Erasmus University Rotterdam
  • Introduction to AI and Machine Learning on GC - Español: Google Cloud
  • Data Visualization Capstone: Johns Hopkins University
  • Transforming Exploratory Data Analysis with AI: Coursera
  • Gestion de l’analyse des données: Johns Hopkins University
  • AI for Executives & Strategy: AI CERTs

Skills you can learn in Marketing

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