• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of California, Davis

    Critical Thinking Skills for the Professional

    Skills you'll gain: Problem Solving, Brainstorming, Critical Thinking, Creative Thinking, Constructive Feedback, Decision Making, Analysis, Cognitive flexibility, Self-Awareness, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Y

    Yale University

    Introduction to Breast Cancer

    Skills you'll gain: Mammography, Oncology, Clinical Trials, Diagnostic Tests, Radiation Therapy, Treatment Planning, Surgery, Care Management, Preventative Care, Pathology, Patient Treatment, Biology, Patient Education And Counseling, Epidemiology, Molecular Biology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 3 Months

  • I

    IBM

    Collaborate Effectively for Professional Success

    Skills you'll gain: Collaboration, Virtual Teams, Collaborative Software, Teamwork, Cross-Functional Collaboration, Professional Development, Meeting Facilitation, Team Management, Communication, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Marketing Mix Fundamentals

    Skills you'll gain: Product Marketing, Marketing, Marketing Channel, Product Strategy, Marketing Communications, Promotional Strategies, Marketing Strategies, Brand Management, Branding, Integrated Marketing Communications, Cross-Channel Marketing, Communication Planning, Advertising, Marketing Materials, Media Planning, Product Lifecycle Management, Consumer Behaviour, Digital Media Strategy, Retail Store Operations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of New Mexico

    Negocios Internacionales I

    Skills you'll gain: International Finance, International Relations, Social Sciences, Global Marketing, Social Studies, Culture, World History, Socioeconomics, Intercultural Competence, Economic Development, Cultural Diversity, Business Economics, Economics, Operations Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • P

    Pohang University of Science and Technology(POSTECH)

    Introduction and Programming with IoT Boards

    Skills you'll gain: Internet Of Things, Wireless Networks, General Networking, Emerging Technologies, Electronic Hardware, Embedded Systems, Information Technology Architecture, Software Architecture, Computing Platforms, Computer Programming Tools, Problem Solving

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Types of Conflict

    Skills you'll gain: Conflict Management, Mediation, Teamwork, Leadership, Interpersonal Communications, Communication Strategies, Employee Engagement, Assertiveness, Problem Solving, Active Listening, Communication, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • U

    Universidad de Chile

    Cuidados y procedimientos generales en la atención del recién nacido

    Skills you'll gain: Neonatal Intensive Care Unit, Child Health, Infant Care, Nursing and Patient Care, Respiratory Care, Patient Safety, Medical Equipment, Health Assessment, Nutrition and Diet, Epidemiology, Airway Management, Clinical Monitoring, Clinical Nutrition

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Autoliderazgo y gestión de emociones para avanzar en desafíos complejos

    Skills you'll gain: Emotional Intelligence, Self-Awareness, Empathy & Emotional Intelligence, Personal Development, Initiative and Leadership, Mindfulness, Leadership, Adaptability, Stress Management, Overcoming Obstacles, Decision Making, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Financial Statement using Microsoft Excel

    Skills you'll gain: Financial Statements, Microsoft Excel, Excel Formulas, Balance Sheet, Ledgers (Accounting), Financial Data, Bookkeeping, Financial Reporting, Financial Accounting, Profit and Loss (P&L) Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    847 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad de los Andes

    Estilos de Liderazgo: opciones para avanzar en desafíos complejos

    Skills you'll gain: Community Development, Ethical Standards And Conduct, Strategic Leadership, Complex Problem Solving, Adaptability, Systems Thinking, Leadership, Business Risk Management, Self-Awareness, Emotional Intelligence

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.9K reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Developing Front-End Apps with React

    Skills you'll gain: React Redux, Front-End Web Development, React.js, JavaScript Frameworks, UI Components, Web Development, Javascript, Restful API, Event-Driven Programming, Application Programming Interface (API), Dataflow, GitHub

    4.4
    Rating, 4.4 out of 5 stars
    ·
    766 reviews

    Intermediate · Course · 1 - 4 Weeks

1…178179180…834

In summary, here are 10 of our most popular brand management courses

  • Critical Thinking Skills for the Professional: University of California, Davis
  • Introduction to Breast Cancer: Yale University
  • Collaborate Effectively for Professional Success: IBM
  • Marketing Mix Fundamentals: IE Business School
  • Negocios Internacionales I: University of New Mexico
  • Introduction and Programming with IoT Boards: Pohang University of Science and Technology(POSTECH)
  • Types of Conflict: University of California, Irvine
  • Cuidados y procedimientos generales en la atención del recién nacido: Universidad de Chile
  • Autoliderazgo y gestión de emociones para avanzar en desafíos complejos: Universidad de los Andes
  • Create a Financial Statement using Microsoft Excel: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok