Social Media Marketing

Social Media Marketing is a digital marketing strategy that utilizes various social media platforms to connect, engage, and communicate with a target audience. Coursera's Social Media Marketing catalogue teaches you how to effectively leverage these platforms to enhance brand visibility, increase website traffic, and drive customer engagement. You'll learn how to build a robust social media strategy, gain expertise in creating and promoting engaging content, understand how to measure and analyze social media metrics, and familiarize yourself with various social media tools and technologies. This knowledge will enable you to craft compelling social media campaigns that resonate with your audience, enhance your digital marketing skills, and stay ahead in the rapidly evolving digital landscape.
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Find the best Social Media Marketing course for your goals

  • Skills you'll gain: Facebook, Marketing Strategies, Social Media Campaigns, Social Media Marketing, Social Media, Marketing, Social Media Content, Marketing Effectiveness, Target Audience, Drive Engagement, Customer Engagement

  • Skills you'll gain: Social Media Content, Content Creation, Social Media, Social Media Marketing, Drive Engagement, Target Audience

  • Skills you'll gain: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement

  • Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Marketing, Graphic Design, Digital Advertising

  • Skills you'll gain: Canva (Software), Social Media, Social Media Marketing, Content Creation, Graphical Tools, Graphic and Visual Design, Graphic Design, Design Elements And Principles, Design

  • Status: Preview

    Universidad de Palermo

    Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Sales, Social Media, Business Development, Social Media Marketing, Payment Systems, Web Design and Development, Logistics, User Experience, Market Trend

  • Skills you'll gain: Facebook, Customer Engagement, Customer Insights, Marketing Analytics, Target Audience, Social Media Content, Social Media Marketing, Advertising, Social Media, Drive Engagement, Social Media Management, Social Media Campaigns, Marketing, Content Marketing, Customer Communications Management

  • Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations

  • Status: Preview

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Digital Transformation, Marketing, Professional Networking, Content Strategy, Customer Engagement, Consumer Behaviour, Stakeholder Engagement, Integrated Marketing Communications, Target Audience, Peer Review

  • Skills you'll gain: Instagram, Social Media Content, LinkedIn, Social Media, Facebook, Content Creation, Social Media Marketing, User Accounts, Graphic Design, Marketing

  • Skills you'll gain: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Email Marketing, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication

  • Coursera Project Network

    Skills you'll gain: Facebook, Social Media Marketing, Social Media, Marketing Materials, Advertising, Marketing Design, Data Visualization, Content Creation, Graphic Design, Data Sharing, User Accounts

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Gain the knowledge and skills you need to advance.

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    A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.

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  • This role has a ₩26,089,583 median salary ¹.

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    A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.

    This role has a ₩26,089,583 median salary ¹.

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