Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Customer Relationship Management, Team Management, Customer Data Management, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Workflow Management, Make.com, Social Media Content, Instagram, ChatGPT, AI Workflows, Prompt Engineering, Content Creation, Social Media Marketing, Google Docs, Social Media, Social Media Management, Social Media Strategy
Intermediate · Guided Project · Less Than 2 Hours

University of Washington
Skills you'll gain: Legal Research, Mergers & Acquisitions, Legal Strategy, Commercial Laws, Governance, Legal Risk, Case Law, Corporate Finance, Business Ethics, Civil Law, Contract Review, Partnership Accounting, Organizational Structure, Analysis, Business
Intermediate · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Human Resource Strategy, Employee Retention, Diversity and Inclusion, Human Resources, Workplace inclusivity, Recruitment Strategies, Business Planning, Workforce Development, Organizational Effectiveness, Training Programs, Talent Acquisition, Organizational Change
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Goal Setting, Interviewing Skills, Professional Networking, Artificial Intelligence and Machine Learning (AI/ML), Negotiation, Workforce Planning, Professional Development, LinkedIn, Artificial Intelligence, Machine Learning, Talent Sourcing, Compensation and Benefits, Data Science, Data Analysis, Recruitment, Data Architecture, Presentations, Technical Consulting, Big Data, Job Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Business Analysis, Process Analysis, Business Requirements, Business Process Modeling, Needs Assessment, Requirements Management, Ethical Standards And Conduct, Prioritization, Stakeholder Engagement
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Overcoming Objections, Consultative Selling, Coaching, Sales Strategy, Sales Training, Sales Prospecting, Collaboration, Consumer Behaviour, Diversity Awareness, Cultural Sensitivity, B2B Sales, Upselling, Customer Relationship Management, Sales Pipelines, Negotiation, Business Communication, Personalized Service, Communication Strategies, Virtual Networking, Interpersonal Communications
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Cyber Security Assessment, Security Testing, Vulnerability Assessments, Penetration Testing, Vulnerability Scanning, Threat Modeling, Vulnerability Management, Security Strategy, Security Controls, Security Requirements Analysis, White-Box Testing
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Online Advertising, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Social Media Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement, Information Privacy
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Content Creation, Customer Engagement, Artificial Intelligence
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Graphic and Visual Design Software, Graphic Design, Content Creation, Writing, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Universidades Anáhuac
Skills you'll gain: Organizational Strategy, Innovation, Data-Driven Decision-Making, AI Enablement, Strategic Thinking, Leadership and Management, Analysis, Entrepreneurship, New Product Development, Business Modeling, Plan Execution, Artificial Intelligence, Classification Algorithms, Business Transformation, Performance Measurement, Business Technologies, Business Intelligence, Business Analytics, Customer Analysis, Case Studies
Beginner · Specialization · 3 - 6 Months