• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • R

    Rutgers the State University of New Jersey

    New Technologies for Business Leaders

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Augmented and Virtual Reality (AR/VR), Customer experience strategy (CX), Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Customer Retention, Business Relationship Management, FinTech, Blockchain, Innovation, Artificial Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    451 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Professional Sales Mastery

    Skills you'll gain: Sales Territory Management, Enterprise Sales, Cold Calling, Lead Generation, Selling Techniques, Sales Training, B2B Sales, Sales Management, Sales, AI Personalization, Responsible AI, Sales Prospecting, Sales Enablement, Consultative Selling, Generative AI Agents, Sales Pipelines, Customer Relationship Management, Business Process, Business Strategy, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    390 reviews

    Intermediate · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Architecting with Google Kubernetes Engine 日本語版

    Skills you'll gain: Kubernetes, Prompt Engineering, Google Cloud Platform, Cloud Infrastructure, Containerization, Cloud Management, Capacity Management, Cloud Storage, Cloud Services, Identity and Access Management, Application Deployment, Virtual Machines, Infrastructure As A Service (IaaS), Generative AI Agents, Cloud-Native Computing, CI/CD, Cloud Computing, Scalability, Network Infrastructure, Cloud Security

    4.5
    Rating, 4.5 out of 5 stars
    ·
    718 reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    Liderazgo y Pensamiento Crítico

    Skills you'll gain: Critical Thinking, Independent Thinking, Influencing, Persuasive Communication, Organizational Leadership, Self-Awareness, Decision Making, Leadership, Industrial and Organizational Psychology, Leadership and Management, Team Motivation, Leadership Development, Emotional Intelligence, Personal Development, Organizational Effectiveness, Business Leadership, Resilience, Strategic Decision-Making, Systems Thinking, Complex Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    536 reviews

    Advanced · Specialization · 1 - 3 Months

  • D

    Duke University

    Decentralized Finance (DeFi) Primitives

    Skills you'll gain: Loans, Lending and Underwriting, FinTech, Payment Systems, Key Management, Cryptography, Digital Assets, Market Liquidity, Financial Trading, Transaction Processing, Public Key Infrastructure, Encryption, Asset Protection, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    477 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Scrum Master Certification: Scaling Agile and the Team-of-Teams

    Skills you'll gain: Scaled Agile Framework, Agile Methodology, Behavior-Driven Development, Agile Product Development, Test Driven Development (TDD), Scalability, Agile Project Management, Sprint Planning, Solution Delivery, Virtualization, Continuous Integration, Solution Architecture, Unit Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    490 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Mastering Self Management Skills for Career Growth

    Skills you'll gain: Prioritization, Negotiation, Conflict Management, Time Management, Stress Management, Communication, Critical Thinking, Problem Solving, Self-Awareness, Emotional Intelligence, Business Priorities, Complex Problem Solving, Communication Strategies, Courage, Professionalism, Creative Problem-Solving, Personal Development, Business Ethics, Empathy, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    283 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado System

    Palliative Care: It's Not Just Hospice Anymore

    Skills you'll gain: Pain Management, Hospice, Patient-centered Care, Patient Communication, Patient Education And Counseling, Care Management, Patient Evaluation, Patient Advocacy, Active Listening, Compassion, Treatment Planning, Healthcare Ethics, Respiratory Care, Empathy, Self-Awareness, Health Assessment, Psychiatric Assessments, Clinical Assessment, Care Coordination, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    504 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Geneva

    Precision Medicine

    Skills you'll gain: Precision Medicine, Biostatistics, Data Ethics, Healthcare Ethics, Pharmacology, Health Informatics, Bioinformatics, Clinical Research, Biomedical Technology, Primary Care, Clinical Research Ethics, General Medicine, Oncology, Pharmaceuticals, Health Policy, Molecular Biology, Diagnostic Tests, Patient Education And Counseling, Drug Development, Informed Consent

    4.5
    Rating, 4.5 out of 5 stars
    ·
    415 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Introducción al Aprendizaje Universitario

    Skills you'll gain: Learning Strategies, Human Learning, Learning Theory, Higher Education, Lifelong Learning, Self-Awareness, Personal Development, Academic Advising, Willingness To Learn, Collaboration, Motivational Skills, Self-Motivation, Mental Concentration, Time Management, Stress Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    589 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Generative AI, Cloud Deployment, Artificial Intelligence, Data-Driven Decision-Making, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    464 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google

    Google شهادة تقنية المعلومات من

    Skills you'll gain: Operating System Administration, Network Troubleshooting, Computer Networking, Information Systems Security, Cloud Management, Linux, IT Infrastructure, Cybersecurity, Microsoft Windows, Network Security, Network Protocols, TCP/IP, Application Security, Systems Administration, Remote Access Systems, Desktop Support, Technical Support, Lightweight Directory Access Protocols, Help Desk Support, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    578 reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…243244245…834

In summary, here are 10 of our most popular brand management courses

  • New Technologies for Business Leaders: Rutgers the State University of New Jersey
  • Professional Sales Mastery: Coursera
  • Architecting with Google Kubernetes Engine 日本語版: Google Cloud
  • Liderazgo y Pensamiento Crítico: Tecnológico de Monterrey
  • Decentralized Finance (DeFi) Primitives: Duke University
  • Scrum Master Certification: Scaling Agile and the Team-of-Teams: LearnQuest
  • Mastering Self Management Skills for Career Growth: LearnKartS
  • Palliative Care: It's Not Just Hospice Anymore: University of Colorado System
  • Precision Medicine: University of Geneva
  • Introducción al Aprendizaje Universitario: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok