• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • L

    Logical Operations

    ITIL 4 Foundation

    Skills you'll gain: Information Technology Infrastructure Library, Problem Management, IT Service Management, Service Management, IT Management, Change Control, Information Technology Operations, Information Technology, Service Level, Operations Management, Technical Support and Services, Incident Management, Governance, Technical Management, Help Desk Support, Asset Management, Operations, Automation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Encoder-Decoder Architecture

    Skills you'll gain: Model Deployment, Keras (Neural Network Library), Tensorflow, Recurrent Neural Networks (RNNs), Generative Model Architectures, Machine Learning Methods, Artificial Neural Networks

    4.3
    Rating, 4.3 out of 5 stars
    ·
    51 reviews

    Advanced · Course · 1 - 4 Weeks

  • A

    Automatic Data Processing, Inc. (ADP)

    Becoming a Strengths Based Leader: Leading Standout® Teams

    Skills you'll gain: Storytelling, Recognizing Others, Team Building, Trustworthiness, Team Performance Management, Team Management, Teamwork, Collaboration, Team Leadership, Visionary, Leadership Development, Peer Review, Drive Engagement, Team Motivation, Professional Development, Employee Coaching, Leadership, Performance Management, Communication, Productivity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Beginner · Specialization · 3 - 6 Months

  • H

    HubSpot Academy

    Representante de Ventas de HubSpot

    Skills you'll gain: Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Persona Development, Sales Process, Inside Sales, Sales Strategy, Lead Generation, Sales Development, Employee Onboarding, Service Level Agreement, Sales Pipelines, Sales Prospecting, Sales, Employee Coaching, Target Audience, Customer Success Management

    4
    Rating, 4 out of 5 stars
    ·
    10 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Florida

    Agroforestry II: Major Systems of the World

    Skills you'll gain: Land Management, Water Resource Management, Natural Resource Management, Environment and Resource Management, Sustainability Standards, Sustainable Systems, Climate Change Adaptation, General Science and Research, Environmental Science, Socioeconomics, Research, Biology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Case Studies, Marketing Planning, Product Marketing, Market Research, Marketing, Market Analysis, Marketing Management, Product Strategy, Marketing Strategy and Techniques, Integrated Marketing Communications, Business Planning, Hospitality Management, Plan Execution, Marketing Communications, Customer Analysis, Consumer Behaviour, Hotels and Accommodations, Competitive Analysis, Return On Investment

    5
    Rating, 5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Evaluating Public Health Programs at Scale

    Skills you'll gain: Program Evaluation, Health Equity, Data Collection, Institutional Review Board (IRB), Public Health, Research Design, Health Assessment, Policy Analysis, Healthcare Ethics, Surveys, Maternal Health, Statistical Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Introduction to Uncertainty Quantification

    Skills you'll gain: Probability, Bayesian Statistics, Probability Distribution, Risk Modeling, Mathematical Modeling, Statistical Inference, Markov Model, Reliability, Simulations, Applied Mathematics, Statistical Analysis, Regression Analysis

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Design a Strong and Cohesive Product Brand

    Skills you'll gain: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Logo Design, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Storyboarding, Visual Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Politecnico di Milano

    Trustworthy AI for Healthcare Management

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Healthcare Industry Knowledge, Health Care Procedure and Regulation, Healthcare Ethics, Machine Learning, Verification And Validation, Health Technology, Model Evaluation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidades Anáhuac

    Ciencia de Datos Aplicada al Marketing

    Skills you'll gain: Regression Analysis, Marketing Analytics, Statistical Software, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Business Analytics, Correlation Analysis, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Marketing, Market Research, Consumer Behaviour, Microsoft Excel

    Beginner · Course · 1 - 3 Months

  • L

    L&T EduTech

    Introduction of Pile Foundation

    Skills you'll gain: Construction, Structural Engineering, Construction Engineering, Building Codes, Civil Engineering, Structural Analysis, Engineering Design Process, Engineering Calculations, Design, Safety Standards

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 3 Months

1…261262263…378

In summary, here are 10 of our most popular market research courses

  • ITIL 4 Foundation: Logical Operations
  • Encoder-Decoder Architecture: Google Cloud
  • Becoming a Strengths Based Leader: Leading Standout® Teams: Automatic Data Processing, Inc. (ADP)
  • Representante de Ventas de HubSpot: HubSpot Academy
  • Agroforestry II: Major Systems of the World: University of Florida
  • Proyecto capstone estrategia de marketing: IE Business School
  • Evaluating Public Health Programs at Scale: Johns Hopkins University
  • Introduction to Uncertainty Quantification: Johns Hopkins University
  • Design a Strong and Cohesive Product Brand: Skillshare
  • Trustworthy AI for Healthcare Management: Politecnico di Milano

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok