• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • C

    Coursera

    Introduction to Cost Accounting

    Skills you'll gain: Management Accounting, Cost Accounting, Operational Performance Management, Performance Management, Accounting, Cost Estimation, Cost Control, Product Knowledge, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    206 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    Icahn School of Medicine at Mount Sinai

    HPV-Associated Oral and Throat Cancer: What You Need to Know

    Skills you'll gain: Oral Cancer Screening, Oncology, Preventative Care, Public Health and Disease Prevention, Treatment Planning, Infectious Diseases, Patient Education And Counseling, Epidemiology, Risk Analysis, Diagnostic Tests

    4.8
    Rating, 4.8 out of 5 stars
    ·
    472 reviews

    Beginner · Course · 1 - 3 Months

  • M

    McMaster University

    Finance For Everyone: Value

    Skills you'll gain: Financial Analysis, Financial Market, Cash Flows, Financial Modeling, Investments, Business Valuation, Financial Data, Risk Management, Market Dynamics, Decision Making, Analytical Skills, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    252 reviews

    Mixed · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Cybersecurity and the X-Factor

    Skills you'll gain: Cyber Threat Intelligence, Human Factors (Security), Threat Management, Security Awareness, Cybersecurity, Computer Security Awareness Training, Cyber Risk, Cyber Attacks, Security Strategy, Employee Training, Behavior Management, Insurance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    260 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Goldman Sachs

    Fundamentals of Funding, with Goldman Sachs 10,000 Women

    Skills you'll gain: Grant Writing, Business Development, Business Strategies, Entrepreneurship, Financial Planning, Financial Management, Proposal Development, Financial Analysis, Mergers & Acquisitions, Loans, Fundraising, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    258 reviews

    Mixed · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Leadership and Negotiation Skills

    Skills you'll gain: Negotiation, Strategic Decision-Making, Emotional Intelligence, Communication, Conflict Management, Cultural Diversity, Relationship Building, Strategic Thinking, Interpersonal Communications, Communication Strategies, Collaboration, Empathy, Complex Problem Solving, Active Listening, Plan Execution, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    208 reviews

    Advanced · Specialization · 1 - 3 Months

  • E

    ESSEC Business School

    Reporting extra-financier et stratégie RSE

    Skills you'll gain: Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Reporting, Stakeholder Engagement, Sustainable Development, Stakeholder Analysis, Regulatory Requirements, Performance Measurement, Digital Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    425 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The Hong Kong University of Science and Technology

    Introduction to Indoor Air Quality

    Skills you'll gain: HVAC, Cleanliness, Pollution Prevention, Environmental Monitoring, Laboratory Testing, Occupational Health, Safety Standards, Environmental Engineering, Thermal Management, Respiratory Care, Mechanical Ventilation, Infectious Diseases, Public Health and Disease Prevention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    693 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Leveraging Virtual Assistants for Personal Productivity

    Skills you'll gain: Email Automation, Productivity, Time Management, Automation, ChatGPT, Artificial Intelligence, AI Enablement, Prompt Engineering, Business Process Automation, Natural Language Processing, Generative AI

    4.4
    Rating, 4.4 out of 5 stars
    ·
    167 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Analysis Using Pyspark

    Skills you'll gain: PySpark, Matplotlib, Apache Spark, Big Data, Data Processing, Distributed Computing, Data Management, Data Visualization, Data Analysis, Data Manipulation, Data Cleansing, Query Languages, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    316 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Health Care Innovation

    Skills you'll gain: Social Determinants Of Health, Operations Management, Health Care Administration, Innovation, Value-Based Care, Process Improvement and Optimization, Performance Improvement, Process Mapping, Health Care, Health Informatics, Lean Methodologies, Performance Metric, Quality Assessment, Qualitative Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    305 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Identifying Security Vulnerabilities

    Skills you'll gain: Threat Modeling, Secure Coding, Cryptography, Open Web Application Security Project (OWASP), Encryption, Application Security, Vulnerability Assessments, Data Security, Exploitation techniques, Security Controls, Authentications, Vulnerability Management, Personally Identifiable Information

    4.7
    Rating, 4.7 out of 5 stars
    ·
    178 reviews

    Intermediate · Course · 1 - 4 Weeks

1…283284285…834

In summary, here are 10 of our most popular brand management courses

  • Introduction to Cost Accounting: Coursera
  • HPV-Associated Oral and Throat Cancer: What You Need to Know: Icahn School of Medicine at Mount Sinai
  • Finance For Everyone: Value: McMaster University
  • Cybersecurity and the X-Factor: Kennesaw State University
  • Fundamentals of Funding, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Leadership and Negotiation Skills: Tecnológico de Monterrey
  • Reporting extra-financier et stratégie RSE: ESSEC Business School
  • Introduction to Indoor Air Quality: The Hong Kong University of Science and Technology
  • Leveraging Virtual Assistants for Personal Productivity: Coursera
  • Data Analysis Using Pyspark: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok