• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    TikTok Optimization: Grow Your Presence

    Skills you'll gain: TikTok, Content Performance Analysis, Content Creation, Content Strategy, Data-Driven Decision-Making, Marketing Analytics, Social Media Marketing, Brand Marketing, E-Commerce, Revenue Management, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Information Technology Entrepreneurship & Startup

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Business Planning, New Business Development, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • D

    DeepLearning.AI

    Practical Multi AI Agents and Advanced Use Cases with crewAI

    Skills you'll gain: CrewAI, AI Workflows, Agentic Workflows, AI Orchestration, LLM Application, Large Language Modeling, Generative AI Agents, Tool Calling, Agentic systems, Model Deployment, Automation, Application Deployment, Model Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Beginner · Project · Less Than 2 Hours

  • V

    Voxy

    Beginner English: Important Interactions

    Skills you'll gain: Patient Communication, English Language, Verbal Communication Skills, Interpersonal Communications, Language Learning, Social Skills, Vocabulary, Active Listening, Oral Comprehension, Communication, Grammar, Relationship Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Design Better and Build Your Brand with Canva

    Skills you'll gain: Canva (Software), Logo Design, Graphic and Visual Design, Animations, Branding, Marketing Design, Social Media Content, Style Guides, Scheduling, Typography

    Beginner · Course · 1 - 3 Months

  • V

    Voxy

    Beginner English: About You

    Skills you'll gain: English Language, Verbal Communication Skills, Language Learning, Interpersonal Communications, Social Skills, Vocabulary, Professional Development, Communication, Personal Development, Grammar, Self-Awareness

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • L

    LearnQuest

    Mastering Sales Negotiations and Closure

    Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت

    Skills you'll gain: Dashboard, Return On Investment, HubSpot CRM, Marketing Effectiveness, Marketing Analytics, User Accounts, Marketing, Business Strategy, Business

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidad Nacional Autónoma de México

    Composición algorítmica en Supercollider

    Skills you'll gain: Musical Composition, Music, Algorithms, Instrumental Music, Digital Signal Processing, Generative AI, Programming Principles, Other Programming Languages, Development Environment, Object Oriented Programming (OOP), Multimedia, Debugging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Huddersfield

    Advanced Leadership Skills & Communication

    Skills you'll gain: Virtual Teams, Leadership, Public Speaking, Verbal Communication Skills, Team Leadership, Business Leadership, Organizational Leadership, Strategic Leadership, Leadership and Management, Leadership Development, Communication, Strategic Communication, Cross-Functional Team Leadership, Communication Strategies, Intercultural Competence, Cultural Diversity, Industrial and Organizational Psychology, Culture, Collaboration, Diversity and Inclusion

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Product Design, Design Strategies, Design, Marketing Design, Adobe Illustrator, Graphic Design, Branding, Adobe Photoshop, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    القيادة

    Skills you'll gain: Team Motivation, Business Ethics, Emotional Intelligence, Empathy & Emotional Intelligence, Leadership and Management, Business Leadership, Decision Making, Waterfall Methodology, Leadership, Self-Motivation, Organizational Leadership, Communication, Project Management Life Cycle, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

1…378379380…504

In summary, here are 10 of our most popular social media marketing courses

  • TikTok Optimization: Grow Your Presence: Coursera
  • Information Technology Entrepreneurship & Startup: University of Minnesota
  • Practical Multi AI Agents and Advanced Use Cases with crewAI: DeepLearning.AI
  • Beginner English: Important Interactions: Voxy
  • Design Better and Build Your Brand with Canva: Packt
  • Beginner English: About You: Voxy
  • Mastering Sales Negotiations and Closure: LearnQuest
  • كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت: Coursera
  • Composición algorítmica en Supercollider: Universidad Nacional Autónoma de México
  • Advanced Leadership Skills & Communication: University of Huddersfield

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok