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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Customer Segmentation with K-Means: Model & Visualize

    Skills you'll gain: Customer Analysis, Statistical Visualization, Unsupervised Learning, Customer Insights, Correlation Analysis, Data Preprocessing, Pandas (Python Package), Heat Maps, Data Manipulation, Seaborn, Histogram, Scatter Plots, Matplotlib, Exploratory Data Analysis, Applied Machine Learning, Data Visualization Software

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Glasgow

    Data-Driven Leadership Skills Course 2: Agile Leadership

    Skills you'll gain: Data-Driven Decision-Making, Agile Methodology, Strategic Leadership, Business Transformation, Data Analysis, Leadership, Leadership Development, Organizational Leadership, Big Data, Leadership and Management, Team Leadership, Decision Making, Cross-Functional Collaboration, Organizational Structure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Zielsetzung für eine Facebook Werbekampagne

    Skills you'll gain: Facebook, Social Media, Social Media Marketing, Social Media Campaigns, Marketing Budgets, Advertising Campaigns, Social Media Content, Social Media Strategy, Digital Advertising, Marketing, Customer Engagement

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Michigan

    파이썬의 응용 소셜 네트워크 분석

    Skills you'll gain: Social Network Analysis, Network Analysis, Graph Theory, Predictive Analytics, Predictive Modeling, Pandas (Python Package), Matplotlib, Probability Distribution, Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    Microeconomics: Foundations and Insights

    Skills you'll gain: Economics, Game Theory, Economic Development, Market Dynamics, Socioeconomics, Behavioral Economics, Business Economics, Policy Analysis, Public Policies, Decision Making, Market Analysis, Consumer Behaviour, Supply And Demand, Analysis, Cost Benefit Analysis, Strategic Decision-Making, Competitive Analysis, Production Planning, Critical Thinking, Resource Allocation

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Les Statistiques d'Audience Facebook

    Skills you'll gain: Target Audience, Facebook, Online Advertising, Market Opportunities, Customer Insights, Social Media Marketing, Social Media, Marketing, Data Validation

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Анализ акций и отчетности Apple с помощью Bloomberg Terminal

    Skills you'll gain: Market Data, Financial Data, Financial Statement Analysis, Financial Analysis, Data Analysis, Financial Statements, Technical Analysis, Real Time Data, Financial Market, Accounting and Finance Software, Securities Trading

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Design corporate presentations with Piktochart

    Skills you'll gain: Presentations, Data Visualization, Corporate Communications, Data Storytelling, Sales Presentation, Sales Presentations, Business Communication, Company, Product, and Service Knowledge, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Work with Gemini Models in BigQuery

    Skills you'll gain: Google Gemini, Generative AI, Predictive Modeling, Big Data, Artificial Intelligence and Machine Learning (AI/ML), SQL, Python Programming, Customer Relationship Management

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Data Management with SQL

    Skills you'll gain: SQL, Database Management, Database Design, Relational Databases, Databases, Query Languages, Performance Tuning, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Quantitativos

    Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Business Research, Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Customer Segmentation with K-Means: Model & Visualize: EDUCBA
  • Data-Driven Leadership Skills Course 2: Agile Leadership: University of Glasgow
  • Zielsetzung für eine Facebook Werbekampagne: Coursera
  • 파이썬의 응용 소셜 네트워크 분석: University of Michigan
  • Microeconomics: Foundations and Insights: O.P. Jindal Global University
  • Les Statistiques d'Audience Facebook: Coursera
  • Generative AI in Product Development Training: Simplilearn
  • Анализ акций и отчетности Apple с помощью Bloomberg Terminal: Coursera
  • Design corporate presentations with Piktochart: Coursera
  • Work with Gemini Models in BigQuery: Google Cloud

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