Price Negotiation

Price Negotiation is a critical skill that involves determining and agreeing upon the value for goods and services. Coursera's price negotiation catalogue teaches you the mechanics and strategies involved in effective bargaining, negotiation, and conflict resolution. You'll learn the principles of value perception, persuasive communication, active listening, and decision-making. You will also understand how to conduct market research, analyze competitor pricing, and make effective negotiation plans. By the end of the course, you will be equipped to handle negotiations effectively in a wide range of situations, from business deals to everyday life scenarios.