Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

LearnQuest
Skills you'll gain: No-Code Development, Model Deployment, Applied Machine Learning, MLOps (Machine Learning Operations), Machine Learning, Return On Investment, Model Evaluation, Analytics, Performance Measurement, Business Metrics, Responsible AI, Cloud Computing, Big Data, Scalability, Workflow Management, Continuous Improvement Process, Business Continuity, Auditing, Performance Tuning, Application Programming Interface (API)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Regression Analysis, Time Series Analysis and Forecasting, Forecasting, People Analytics, Trend Analysis, Microsoft Excel, Statistical Modeling, Correlation Analysis, Predictive Analytics, Statistical Analysis, Data Analysis Software, Analytical Skills, Probability & Statistics, Graphing, Climate Change Adaptation, Data Manipulation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Google Cloud Platform, AI Enablement, Responsible AI, Artificial Intelligence, Data Quality, Analytics, Business Intelligence, Business Transformation, Machine Learning, Natural Language Processing, Computer Vision
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Business Analytics, Persona Development, Stakeholder Communications, Customer Insights, Analytics, Presentations, Quantitative Research
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Exploratory Data Analysis, R Programming, Data Manipulation, Statistical Programming, Data Analysis, File Management, Integrated Development Environments, Programming Principles, Data Science, Data Structures, Computer Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Artificial Intelligence, Large Language Modeling, Embeddings, Text Mining, Generative AI, Natural Language Processing, Python Programming, Application Programming Interface (API), Scripting
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Product Management, Climate Change Adaptation, Market Opportunities, Competitive Analysis, Market Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Content Strategy, Community Development, Technical Support
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Query Languages, Data Access, Database Management, Data Manipulation, Cloud API, Google Cloud Platform, Data Analysis
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Text Mining, Natural Language Processing, Cloud API, Google Cloud Platform, Unstructured Data, Classification And Regression Tree (CART), Application Programming Interface (API), Data Analysis
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Google Cloud Platform, Generative AI, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Cloud Infrastructure, Big Data, Model Deployment, Natural Language Processing, Machine Learning, Data Preprocessing, Model Evaluation, Predictive Modeling
Beginner · Course · 1 - 3 Months

Skills you'll gain: AI Personalization, Anomaly Detection, Microsoft Azure, Computer Vision, Image Analysis, Artificial Intelligence, Natural Language Processing, Cloud API, Data-Driven Decision-Making, Text Mining, Application Programming Interface (API), Time Series Analysis and Forecasting, Web Services, Restful API
Beginner · Course · 1 - 3 Months