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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • M

    Macquarie University

    Pitching, Marketing and Sales For Startups

    Skills you'll gain: Value Propositions, Entrepreneurship, Social Media Marketing, Sales, Storytelling, Social Media Strategy, Marketing Strategies, Data-Driven Decision-Making, Customer Insights, Presentations, Fundraising and Crowdsourcing, Market Opportunities, Business Development, Business Modeling, Public Speaking, Strategic Partnership, Professional Networking

    Beginner · Course · 1 - 3 Months

  • A

    AI CERTs

    Design Strategy, Future Trends & Implementation with AI

    Skills you'll gain: Responsible AI, User Interface and User Experience (UI/UX) Design, User Experience Design, Design Thinking, Artificial Intelligence, UI/UX Research, Persona (User Experience), Experience Design, Design Reviews, User Centered Design, Design Research, Prompt Patterns, User Interface (UI), User Interface (UI) Design, Wireframing, Prototyping, Presentations, Professional Development, User Story, Storyboarding

    Advanced · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Generative AI & AI Agent Organizational Strategy for Leaders

    Skills you'll gain: AI Enablement, Agentic systems, Workforce Management, Scalability, Workforce Planning, Solution Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    JTBD Playbook: Align Strategy with Customer Needs

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Agile Product Development, Product Strategy, Product Management, User Research, Service Design, Value Propositions, Product Roadmaps, Customer Insights, User Story, Innovation, Market Opportunities, Customer Retention, Growth Strategies, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    348 reviews

    Beginner · Course · 1 - 3 Months

  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    GenAI for Marketing and Customer Insights

    Skills you'll gain: Prompt Engineering, Customer Insights, AI Personalization, Big Data, Keyword Research, Performance marketing, Case Studies, Customer Analysis, Google Ads, Responsible AI, Marketing Analytics, Data Presentation, AI Product Strategy, Generative AI, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    189 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Optimize Your Marketing Pipeline with AI

    Beginner · Course · 1 - 4 Weeks

  • U

    Unilever

    Customer Understanding and Digital Marketing Channels

    Skills you'll gain: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals, E-Commerce

    4.7
    Rating, 4.7 out of 5 stars
    ·
    246 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Goldman Sachs

    Social Impact Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Social Impact, Corporate Sustainability, Entrepreneurship, Business Ethics, Business Strategy, Key Performance Indicators (KPIs), Performance Measurement, Stakeholder Engagement, Business Priorities, Business Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    75 reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Writing is Designing: UX Content & Interface Strategy

    Skills you'll gain: Web Content Accessibility Guidelines, User Experience Design, Design and Product, Digital Design, User Interface (UI), Technical Writing, Usability Testing, Design Research, User Centered Design, Content Creation, Style Guides, Content Strategy, Writing, Information Architecture, Product Design

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Pitching, Marketing and Sales For Startups: Macquarie University
  • Design Strategy, Future Trends & Implementation with AI: AI CERTs
  • Generative AI & AI Agent Organizational Strategy for Leaders: Vanderbilt University
  • JTBD Playbook: Align Strategy with Customer Needs: Packt
  • Storytelling in Branding and Content Marketing : IE Business School
  • Marketing deportivo: La fórmula tecnológica: Real Madrid Graduate School Universidad Europea
  • GenAI for Marketing and Customer Insights: Coursera
  • Optimize Your Marketing Pipeline with AI: Coursera
  • Customer Understanding and Digital Marketing Channels: Unilever
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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