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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    BigQuery Machine Learning für Inferenzen nutzen

    Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, Data-Driven Decision-Making, Google Cloud Platform, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Excel: Apply & Evaluate Unsupervised Clustering

    Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Build Interactive Dashboards for Meaningful Insights

    Skills you'll gain: Dashboard, Key Performance Indicators (KPIs), Interactive Data Visualization, Data Presentation, Business Intelligence, Web Analytics, Business Analytics, Requirements Elicitation, Data Storytelling, Performance Analysis, Requirements Analysis, Business Requirements, Stakeholder Analysis, Self Service Technologies

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Splunk Knowledge Objects: Analyze & Visualize Data

    Skills you'll gain: Splunk, Pivot Tables And Charts, Data Analysis Expressions (DAX), Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Text Mining, Data Wrangling, Taxonomy, Management Reporting, Data Integration, Data Transformation, Workflow Management, Statistical Reporting, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling

    Mixed · Course · 1 - 3 Months

  • S

    SAS

    SAS Certification Practice Exams

    Skills you'll gain: Model Deployment, Logistic Regression, Probability & Statistics, Statistics, Model Evaluation, Classification And Regression Tree (CART)

    Mixed · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Proteger a los campeones: Entrenamiento deportivo práctico

    Skills you'll gain: Continuous Monitoring, Physical Stamina, Accident Prevention, Pediatrics, Child Health, Child Development, Data-Driven Decision-Making, Risk Analysis, Nutrition and Diet, Health Education, Real Time Data, Coaching, Data Analysis, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Agentic AI Content for Practitioners (Teams: Sales)

    Skills you'll gain: AI Personalization, Agentic systems, Competitive Intelligence, Sales Management, Sales Strategy, Sales, AI Enablement, Customer Analysis, Customer Relationship Management, Sales Presentations, Real Time Data, Automation, Proposal Development, Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Learn Midjourney For Your Future 6 Figure Career

    Skills you'll gain: Image Quality, Responsible AI, Marketing Materials, Content Creation, Creative Design, Entrepreneurship

    Intermediate · Course · 1 - 4 Weeks

  • P

    Pearson

    Data Science Fundamentals Part 2: Unit 1

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Box Plots, Data Analysis, Data Visualization, Descriptive Statistics, Scatter Plots, Data Visualization Software, Histogram, Seaborn, Statistical Analysis, Correlation Analysis, Statistical Methods

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Chat - 日本語版

    Skills you'll gain: Google Workspace, Google Docs, Collaborative Software, Gmail, Google Sheets, Internal Communications, Productivity Software, Communication

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    تصوير البيانات في تابلو: أنشئ لوحات المعلومات والقصص

    Skills you'll gain: Dashboard, Tableau Software, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Analysis, Data Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    CertNexus

    ETBIZ (Exam ETZ-210)

    Skills you'll gain: Data Science, Data Strategy, Internet Of Things, AI Product Strategy, Analytics, Big Data, Data Collection, Artificial Intelligence, Descriptive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Predictive Analytics, Process Optimization, Process Improvement and Optimization, Cloud Computing, Operations, Marketing, Operational Efficiency, Customer Service, User Experience, Prototyping

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • BigQuery Machine Learning für Inferenzen nutzen: Google Cloud
  • Excel: Apply & Evaluate Unsupervised Clustering: EDUCBA
  • Build Interactive Dashboards for Meaningful Insights: Coursera
  • Splunk Knowledge Objects: Analyze & Visualize Data: EDUCBA
  • SAS Certification Practice Exams: SAS
  • Proteger a los campeones: Entrenamiento deportivo práctico: Real Madrid Graduate School Universidad Europea
  • Agentic AI Content for Practitioners (Teams: Sales): Coursera
  • Learn Midjourney For Your Future 6 Figure Career: Packt
  • Data Science Fundamentals Part 2: Unit 1: Pearson
  • Google Chat - 日本語版: Google Cloud

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