• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Ethical Selling and Market Adaptation

    Advanced · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Websitemodernisierung mit generativer KI in Google Cloud

    Skills you'll gain: Generative AI, AI Enablement, Web Content, AI Personalization, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    G

    Google Cloud

    Einführung in Data Engineering in Google Cloud

    Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Pipelines, Google Cloud Platform, Data Migration, Apache Spark, Data Processing, Apache Airflow, Big Data, Data Integration, Data Lakes, Cloud Storage, Data Storage, Data Management, Automation, Serverless Computing

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - Bahasa Indonesia

    Skills you'll gain: Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Big Data, Model Evaluation, Data Analysis Software

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Responsible AI for Developers: Interpretability & Transparency - Español

    Skills you'll gain: Responsible AI, Data Analysis, Data Modeling, Model Evaluation, Artificial Intelligence, Data Visualization Software, Machine Learning, Technical Documentation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Modernización de sitios web con IA generativa en GC

    Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Web Content, User Experience, Web Analytics and SEO, Information Architecture, Google Cloud Platform

    Beginner · Course · 1 - 4 Weeks

  • I

    Indian Statistical Institute

    Postgraduate Diploma in Applied Statistics

    Skills you'll gain: Sampling (Statistics), Time Series Analysis and Forecasting, Surveys, Statistical Inference, Statistical Machine Learning, Statistical Analysis, NumPy, Spatial Data Analysis, Statistical Hypothesis Testing, Probability, Database Management Systems, Sample Size Determination, Economics, Probability & Statistics, Dimensionality Reduction, Statistical Methods, Lifelong Learning, Regression Analysis, Demography, International Finance

    Postgraduate Diploma · 6 - 12 Months

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - Français

    Skills you'll gain: Extract, Transform, Load, Data Sharing, Data Pipelines, Metadata Management, Google Cloud Platform, Data Migration, Data Processing, Big Data, Data Integration, Cloud Storage, Data Warehousing, Data Management, Data Lakes, Data Import/Export, Data Transformation, Apache Spark, Serverless Computing

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Generative AI, Big Data, Customer Relationship Management, SQL, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    G

    Google Cloud

    Gemini Enterprise 简介

    Skills you'll gain: Google Gemini, Authorization (Computing), AI Workflows, Application Deployment, Google Cloud Platform, Enterprise Security, Data Security, Large Language Modeling, Cloud Security, Data Integration, Business Analytics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Negotiation and Ethical Practices in Account Management

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Crea embeddings, búsqueda de vectores y RAG con BigQuery

    Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Gemini, Embeddings, Google Gemini, Vector Databases, Prompt Engineering, Large Language Modeling, Big Data, Responsible AI, AI Workflows, Google Cloud Platform

    Advanced · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…453454455…457

In summary, here are 10 of our most popular marketing analytics courses

  • Ethical Selling and Market Adaptation: Microsoft
  • Websitemodernisierung mit generativer KI in Google Cloud: Google Cloud
  • Einführung in Data Engineering in Google Cloud: Google Cloud
  • Work with Gemini Models in BigQuery - Bahasa Indonesia: Google Cloud
  • Responsible AI for Developers: Interpretability & Transparency - Español: Google Cloud
  • Modernización de sitios web con IA generativa en GC: Google Cloud
  • Postgraduate Diploma in Applied Statistics: Indian Statistical Institute
  • Introduction to Data Engineering on Google Cloud - Français: Google Cloud
  • Work with Gemini Models in BigQuery - 繁體中文: Google Cloud
  • Gemini Enterprise 简介: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok