Product Management

Product Management is a crucial function that guides every step of a product's lifecycle, from development to positioning and pricing, by understanding the market and consumer needs. Coursera's product management catalogue equips you with the knowledge and tools to develop, launch and manage products successfully. You'll learn how to conduct market analysis, create actionable product strategies, define product roadmaps, work effectively with cross-functional teams and understand the metrics for tracking product success. This skill is vital to drive innovation and growth in any technology, retail, manufacturing, or service organisation.
36credentials
3online degrees
106courses

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Find the best Product Management course for your goals

  • Status: Free Trial

    Skills you'll gain: Sprint Retrospectives, Agile Product Development, Sprint Planning, Backlogs, Agile Methodology, Product Management, Product Roadmaps, User Story, Portfolio Management, Continuous Improvement Process, Interviewing Skills, Stakeholder Engagement, Prioritization, Goal Setting

  • Status: Free Trial

    IE Business School

    Skills you'll gain: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Market Analysis, Strategic Marketing, Value Propositions, Product Marketing, Marketing Psychology, Market Data

  • Status: Free Trial

    University of Illinois Urbana-Champaign

    Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Design Thinking, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Strategy, Service Design, Business Strategy, Strategic Thinking, Customer experience strategy (CX), Cross-Functional Team Leadership, Product Management, Team Leadership, Organizational Effectiveness

  • Status: Free Trial

    Skills you'll gain: Product Roadmaps, Product Management, User Story, New Product Development, Quality Assurance, Product Requirements, Product Strategy, Design Thinking, Stakeholder Management, Ideation, Innovation, Change Management, Market Opportunities, Prioritization

  • Status: Preview

    Skills you'll gain: Product Management, New Product Development, Product Roadmaps, Product Lifecycle Management, Product Improvement, Innovation, Business Modeling, Stakeholder Engagement, Product Testing, Leadership and Management, Growth Strategies, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Data-Driven Decision-Making

  • Status: Free Trial

    IE Business School

    Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management

  • Status: Free Trial

    Skills you'll gain: Cross-Functional Team Leadership, Technical Product Management, Engineering Management, Product Management, Team Leadership, Artificial Intelligence and Machine Learning (AI/ML), User Experience Design, Design, Software Design, Interviewing Skills, Deep Learning, Technical Communication

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: New Product Development, Product Strategy, Product Development, Innovation, Product Management, Team Management, Product Planning, Product Lifecycle Management, Project Portfolio Management, Agile Product Development, Product Roadmaps, Process Development, Team Building, Market Opportunities, Corporate Strategy, Software Development Methodologies, Technology Roadmaps, Organizational Strategy, Business Strategy, Portfolio Management

  • Status: Free Trial

    Skills you'll gain: Program Management, Project Management Office (PMO), Project Management Life Cycle, Project Management, Stakeholder Management, Project Management Institute (PMI) Methodology, Organizational Strategy, Product Management, Team Management, Agile Project Management, Leadership, Business Strategy, Change Management

  • Status: Free Trial

    IE Business School

    Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement

  • Status: Free Trial

    Skills you'll gain: Product Roadmaps, Product Management, Customer Retention, Financial Analysis, Product Development, Product Lifecycle Management, Product Strategy, Innovation, Revenue Management, Financial Statements, Agile Methodology, Customer experience strategy (CX), Key Performance Indicators (KPIs), Continuous Improvement Process

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Financial Statements, Financial Modeling, Proposal Writing, Financial Accounting, Corporate Finance, Business Metrics, Business Valuation, Capital Budgeting, Entrepreneurial Finance, Financial Management, Cost Benefit Analysis, Project Finance, Finance, Return On Investment, Accounting and Finance Software, Product Management, Presentations, Cash Flows

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  • description:

    A Product Manager oversees product development, ensuring it meets user needs and business goals while managing roadmaps and coordinating teams.

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