Advertising Campaigns

Advertising Campaigns are strategic, organized plans that promote a specific product or service to reach a targeted audience. Coursera's Advertising Campaigns catalogue teaches you how to plan, develop, and execute compelling campaigns across various media platforms. You'll learn about the crucial components of successful campaigns, including market research, target audience identification, messaging, creative development, and media planning. Additionally, you'll gain insights into evaluating campaign effectiveness through key performance indicators and analytics. This knowledge will equip you to create impactful advertising campaigns that drive brand awareness, increase customer engagement, and boost sales.
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Results for "advertising campaigns"

  • Coursera Project Network

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Campaign Management, Social Media Campaigns, Email Marketing, Advertising Campaigns, Marketing Materials, Content Marketing, Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Coursera Project Network

    Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Content Creation, Facebook, Content Strategy, Data Import/Export, Social Media, Social Media Marketing, Business Metrics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial

    Fundação Instituto de Administração

    Skills you'll gain: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management

    Beginner · Course · 1 - 4 Weeks

  • Coursera Project Network

    Skills you'll gain: Instagram, Social Media, Social Media Content, Photo Editing, Marketing Design, Graphic and Visual Design, Social Media Marketing, Social Media Campaigns, Content Creation, Advertising Campaigns, Branding, Brand Loyalty, Content Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours