• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • S

    Skillshare

    Music Creation Essentials: Theory, Writing, and Production

    Skills you'll gain: Musical Composition, Music, Music Theory, Music Performance, Instrumental Music, Media Production, Performing Arts, Editing, Creativity

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California San Diego

    Teaching Impacts of Technology: Global Society

    Skills you'll gain: Blockchain, Teaching, Emerging Technologies, Computer Networking, Internet Of Things, Digital pedagogy, Computer Science, Social Impact, Cybersecurity, Information Privacy, Encryption, Virtual Private Networks (VPN), Distributed Denial-Of-Service (DDoS) Attacks

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    G

    Google

    Google AI

    Skills you'll gain: Vibe coding, Brainstorming, Planning, Generative AI, Content Creation, Artificial Intelligence, Data Analysis, Presentations, Data Visualization, Business Communication, Responsible AI, Research, Project Management, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    Universitat Autònoma de Barcelona

    Cómo hablar bien en público

    Skills you'll gain: Public Speaking, Presentations, Verbal Communication Skills, Non-Verbal Communication, Drive Engagement, Target Audience, Communication, Persuasive Communication, Strategic Communication, User Feedback, Customer Engagement, Assertiveness, Microsoft PowerPoint, Time Management, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    Réussir le Changement

    Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, Agile Project Management, Leadership and Management, Organizational Development, Industrial and Organizational Psychology, Social Sciences, Employee Training, Sociology, Human Resources, Leadership, Communication, Communication Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.1K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Toronto

    Communication Strategies for a Virtual Age

    Skills you'll gain: Meeting Facilitation, Presentations, Persuasive Communication, Communication, Influencing, Verbal Communication Skills, Collaboration, Team Building, Interpersonal Communications, Business Communication, Virtual Teams, Public Speaking, Professional Development, Non-Verbal Communication, Strategic Communication, Empathy, Active Listening, Negotiation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    ELL Success in the Content Classroom: Capstone Project

    Skills you'll gain: Lesson Planning, Differentiated Instruction, Instructional Strategies, Curriculum Planning, Peer Review, Instructional Design, Developing Training Materials, Student Engagement, Community Outreach, Parent Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 3 Months

  • P

    Pragmatic AI Labs

    Hugging Face Hub and Ecosystem Fundamentals

    Skills you'll gain: Hugging Face, Model Deployment, Transfer Learning, MLOps (Machine Learning Operations), Data Processing, Model Evaluation, Image Analysis, Natural Language Processing, Applied Machine Learning, Data Pipelines, Knowledge of Apple Hardware

    Intermediate · Course · 1 - 3 Months

  • T

    Tsinghua University

    Learn English

    Skills you'll gain: Intercultural Competence, Cultural Diversity, Mental Health, Learning Strategies, Culture, Emotional Intelligence, Liberal Arts, English Language, Social Sciences, Literacy, Language Learning, Economics, Interpersonal Communications, Empathy, Psychology, Writing, Research, Business Management, Communication Strategies, Oral Comprehension

    4.3
    Rating, 4.3 out of 5 stars
    ·
    995 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Santa Cruz

    Tutoring and Teaching Math for Understanding

    Skills you'll gain: Instructional Strategies, Student-Centred Learning

    Intermediate · Course · 1 - 3 Months

  • I

    Indian School of Business

    Trading Strategies in Emerging Markets

    Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Use Buncee for Online Teaching

    Skills you'll gain: Education Software and Technology, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

1…154155156…500

In summary, here are 10 of our most popular social media marketing courses

  • Music Creation Essentials: Theory, Writing, and Production: Skillshare
  • Teaching Impacts of Technology: Global Society: University of California San Diego
  • Google AI: Google
  • Cómo hablar bien en público: Universitat Autònoma de Barcelona
  • Réussir le Changement: ESSEC Business School
  • Communication Strategies for a Virtual Age: University of Toronto
  • ELL Success in the Content Classroom: Capstone Project: Arizona State University
  • Hugging Face Hub and Ecosystem Fundamentals: Pragmatic AI Labs
  • Learn English: Tsinghua University
  • Tutoring and Teaching Math for Understanding: University of California, Santa Cruz

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok