Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Virginia
Skills you'll gain: Employee Engagement, Team Management, Case Studies, Organizational Strategy, Growth Strategies, Leadership Development, Entrepreneurship, Business Development, Human Resources Management and Planning, Business Strategy, Organizational Leadership, Business Leadership, Planning, Innovation, Business Intelligence
Mixed · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Strategic Thinking, Strategic Decision-Making, Systems Thinking, Strategic Planning, Business Strategy, Complex Problem Solving, Decision Making, Contingency Planning, Analysis, Trend Analysis, Case Studies, Strategic Prioritization, Competitive Analysis, Data-Driven Decision-Making, Market Intelligence, Performance Analysis
Mixed · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Responsible AI, A/B Testing, Design Thinking, Ideation, Generative AI, AI Product Strategy, UI/UX Research, Brainstorming, Data Ethics, Experience Design, Innovation, User Research, Data Storytelling, Data Analysis, AI Enablement, Artificial Intelligence, Prompt Engineering, Critical Thinking, Business Consulting, Problem Solving
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Google Ads, Bidding, Facebook, Keyword Research, Pay Per Click Advertising, Online Advertising, Campaign Management, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pinterest, Search Engine Marketing, Social Media, Lead Generation, Marketing, Paid media, TikTok, Advertising, Social Media Marketing, Digital Advertising
Beginner · Specialization · 3 - 6 Months

Harvard Business Review
Skills you'll gain: Financial Statements, Generative AI, Critical Thinking, Plan Execution, Financial Acumen, Business Acumen, Prompt Engineering, Financial Management, Budgeting, Strategic Decision-Making, Responsible AI, Financial Data, Data-Driven Decision-Making, Financial Analysis, Performance Measurement, Strategic Leadership, Business Strategy, Income Statement, Business Modeling, Digital Transformation
Intermediate · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Innovation, Strategic Decision-Making, Competitive Analysis, Ideation, Entrepreneurship, Organizational Strategy, Business Strategy, Plan Execution, Strategic Thinking, Project Risk Management, Sustainable Business, Corporate Strategy, Risk Management, Value Propositions, New Product Development, Presentations, Business Management, Business Strategies, Entrepreneurial Finance, Business Risk Management
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, People Management, Growth Mindedness, Diversity Awareness, Team Management, Team Leadership, Organizational Leadership, Leadership, Open Mindset, Social Justice, Leadership Studies, Empowerment, Personal Development, Self-Awareness, Human Resource Policies, Cognitive flexibility, Organizational Change, Change Management
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Brainstorming, Design Thinking, Innovation, Ideation, Stakeholder Analysis, Creative Thinking, User Research, Human Centered Design, Design Research, Open Mindset, Project Scoping, User Experience, Persona Development, Project Planning, Process Mapping, Value Engineering, Product Development, Growth Mindedness, Strategic Thinking, Creativity
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Entrepreneurship, Value Propositions, Fundraising and Crowdsourcing, Business Development, Business Modeling, Market Opportunities, Team Building, Market Analysis, Strategic Planning, Resource Management, Customer Analysis, Leadership
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

Starweaver
Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Social Media Campaigns, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Business Relationship Management, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management
Intermediate · Specialization · 1 - 3 Months