Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: Data Presentation, Statistical Reporting, Data Collection, Data Analysis, Data Management, Analytical Skills, Management Reporting, Exploratory Data Analysis, Data Modeling, Coordination, Statistical Modeling, Communication
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: User Interface and User Experience (UI/UX) Design, Interaction Design, Figma (Design Software), Wireframing, Usability, Web Content Accessibility Guidelines, User Centered Design, Web Design, Human Centered Design, User Flows, Prototyping, Mockups, Graphic Design
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Sustainable Design, New Product Development, Product Lifecycle Management, Commercialization, Marketing Strategies, Business Marketing, Presentations, Corporate Sustainability, Market Dynamics, Financial Analysis, Financial Modeling, Business Metrics, Cash Flows
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Graphic and Visual Design Software, Graphic and Visual Design, Marketing Materials, Creative Design, Graphic Design, Presentations, Promotional Materials, Sustainability Reporting, Content Creation, Video Production, Social Media Marketing, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Analysis, Data Pipelines, Data Transformation, Microsoft Azure, Analytics, Data Warehousing, Data Integration, Extract, Transform, Load, Data Cleansing, Data Modeling, Dashboard, Data Governance
Beginner · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Qualitative Research, Case Studies, Interviewing Skills, Data Analysis, Research Methodologies, Social Sciences, Research, Data Collection, Cultural Diversity, Psychology, Anthropology
Beginner · Course · 1 - 3 Months

Universidades Anáhuac
Skills you'll gain: Organizational Strategy, Data-Driven Decision-Making, Innovation, Strategic Thinking, AI Enablement, Leadership and Management, Analysis, Entrepreneurship, New Product Development, Artificial Intelligence, Business Modeling, Plan Execution, Business Transformation, Emerging Technologies, Performance Measurement, Business Intelligence, Business Technologies, Business Analytics, Customer Analysis, Case Studies
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Data Collection, Research Design, Research Methodologies, Qualitative Research, Data Ethics, Quantitative Research, Research Reports, Data Integration, Data Storytelling, Surveys, Stakeholder Communications, Data Analysis, Data Visualization Software, Data Management, Analysis
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Data Analysis, Strategic Decision-Making, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis
Beginner · Course · 1 - 4 Weeks

L&T EduTech
Skills you'll gain: Building Information Modeling, Construction Management, Construction, Construction Engineering, Autodesk Revit, Commercial Construction, Construction Estimating, Emerging Technologies, Civil and Architectural Engineering, Architectural Engineering, As-Built Drawings, Facility Management, Cloud Computing, Cost Estimation, 3D Modeling, Document Management, Visualization (Computer Graphics), Internet Of Things, Digital Transformation, Coordination
Intermediate · Course · 1 - 3 Months