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Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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Find the best Marketing Analytics course for your goals

  • C

    Coursera Project Network

    How to Optimize Your Instagram Account

    Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Driving engagement, Account Strategy, Brand Awareness, Digital Design

    4.2
    Rating, 4.2 out of 5 stars
    ·
    337 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Case studies in business analytics with ACCENTURE

    Skills you'll gain: Case Studies, Digital Transformation, Advanced Analytics, Business Analytics, Business Analysis, Predictive Analytics, Data Analysis, Analytical Skills, Analysis, Value Propositions, Customer Analysis, Business Consulting, Business Transformation, Big Data

    3.7
    Rating, 3.7 out of 5 stars
    ·
    210 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing & Cross Industry Growth

    Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Healthcare Industry Knowledge, Target Market, Marketing Management, Growth Strategies, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    GenAI Data and Analytics Academy

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Prompt Patterns, Generative AI, Agentic systems, AI Personalization, Kubernetes, Enterprise Application Management, ChatGPT, Containerization, Docker (Software), OpenAI, LangChain, Cloud Infrastructure, Scalability, System Monitoring, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), Python Programming, Engineering

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Mejores Decisiones con Business Analytics

    Skills you'll gain: Descriptive Analytics, Data Mining, Business Analytics, Predictive Analytics, Analytics, Business Intelligence, Forecasting, Business Analysis, Data Analysis, Data-Driven Decision-Making, Trend Analysis, Business Strategy, Decision Making

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Data Analytics for Digital Transformation

    Skills you'll gain: Digital Transformation, Business Ethics, Predictive Modeling, Predictive Analytics, Simulation and Simulation Software, Business Transformation, Advanced Analytics, Customer experience strategy (CX), Scikit Learn (Machine Learning Library), Operations Research, Analytics, Business Technologies, Business Analytics, Data-Driven Decision-Making, Feature Engineering, Systems Thinking, Complex Problem Solving, Process Optimization, Technology Strategies, Applied Machine Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Winning Marketing Strategy

    Skills you'll gain: Marketing, Marketing Planning, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Product Planning, Marketing Analytics, Target Market, Promotional Strategies, Value Propositions, Market Analysis, Competitive Analysis, Customer Insights

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Digital Marketing

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Data Governance, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Applying Data Analytics in Accounting

    Skills you'll gain: Data Governance, Accounting, Data Management, Internal Controls, Internal Auditing, Control Objectives for Information and Related Technology (COBIT), Auditing, Financial Auditing, Fraud detection, Data Quality, Accounting Software, Data Integrity, Pandas (Python Package), Emerging Technologies, Data Analysis, Analytics, Automation, GitHub, Python Programming, Natural Language Processing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Business Intelligence and Visual Analytics

    Skills you'll gain: Dashboard, Data Visualization Software, Data Visualization, Business Reporting, SAS (Software), Interactive Data Visualization, Cloud Computing Architecture, Data Storytelling, Business Intelligence, Business Analytics, Data Warehousing, Cloud Computing, Big Data, Machine Learning, Data Import/Export

    4.2
    Rating, 4.2 out of 5 stars
    ·
    30 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Wearable Technologies and Sports Analytics

    Skills you'll gain: Injury Prevention, Athletic Training, Physiology, Analytics, Data Analysis, Advanced Analytics, Vital Signs, Health Technology, Python Programming, Machine Learning, Data Collection, Data Validation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis

    Mixed · Course · 1 - 4 Weeks

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1…293031…373

In summary, here are 10 of our most popular marketing analytics courses

  • How to Optimize Your Instagram Account : Coursera Project Network
  • Case studies in business analytics with ACCENTURE: ESSEC Business School
  • International Marketing & Cross Industry Growth: Yonsei University
  • GenAI Data and Analytics Academy: Starweaver
  • Mejores Decisiones con Business Analytics: Pontificia Universidad Católica de Chile
  • Data Analytics for Digital Transformation: Dartmouth College
  • Developing a Winning Marketing Strategy: University of Illinois Urbana-Champaign
  • Graduate Certificate in Digital Marketing: University of Illinois at Urbana-Champaign
  • Applying Data Analytics in Accounting: University of Illinois Urbana-Champaign
  • Business Intelligence and Visual Analytics: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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