• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Leeds

    Financing and Initiating Major Engineering Projects

    Skills you'll gain: Engineering Management, Project Finance, Project Management, Stakeholder Management, Contract Management, Financial Analysis, Project Implementation, Project Design, Return On Investment, Cost Benefit Analysis, Finance, Governance, Risk Management, Procurement, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    271 reviews

    Intermediate · Course · 1 - 3 Months

  • S

    Scrimba

    CSS

    Skills you'll gain: Responsive Web Design, HTML and CSS, Hypertext Markup Language (HTML), Typography, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Web Development Tools, Browser Compatibility, Application Deployment, Front-End Web Development, Web Development, Animations, Development Environment, UI Components, Usability, Javascript, Frontend Performance, Maintainability, User Interface (UI)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    234 reviews

    Beginner · Specialization · 3 - 6 Months

  • M

    Microsoft

    Secure Access with Azure Active Directory

    Skills you'll gain: Azure Active Directory, Active Directory, Microsoft Azure, Multi-Factor Authentication, Authentications, User Accounts, Security Engineering, Authorization (Computing), Identity and Access Management, User Provisioning, Single Sign-On (SSO), Hybrid Cloud Computing, Self Service Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    100 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Accounting Analysis I: Measurement and Disclosure of Assets

    Skills you'll gain: Financial Reporting, Inventory Accounting, Financial Statement Analysis, Depreciation, Cash Control, Financial Statements, Financial Accounting, Asset Management, Fixed Asset, Balance Sheet, Generally Accepted Accounting Principles (GAAP), Accounting, Accounts Receivable, Inventory Control, Internal Controls, Investments

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    231 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    CertNexus

    Communicate Effectively about Ethical Challenges in Data-Driven Technologies

    Skills you'll gain: Crisis Management, Business Ethics, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Stakeholder Communications, Business Communication, Communication, Diversity and Inclusion, Risk Management, Leadership and Management, Social Media Strategy, Business Strategy, Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    95 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Wharton Business and Financial Modeling Capstone

    Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    522 reviews

    Mixed · Course · 1 - 3 Months

  • R

    Rice University

    Personal Leadership Development Planning and Leading High Performing Teams

    Skills you'll gain: Smart Goals, Team Motivation, Team Management, Team Performance Management, Goal Setting, Leadership Development, Team Leadership, Professional Development, Leadership, People Development, Personal Development, Team Building, Emotional Intelligence, Self-Awareness, Gap Analysis, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    241 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Automatic Data Processing, Inc. (ADP)

    ADP Entry-Level Compensation and Benefits Analyst

    Skills you'll gain: Compensation Analysis, Compensation Management, Compensation Strategy, Job Evaluation, Benefits Administration, Data Collection, Compensation and Benefits, Data Visualization, Job Analysis, Data-Driven Decision-Making, Project Management, Data Analysis, Microsoft Excel, Google Sheets, Human Resource Policies, Labor Compliance, Regulatory Compliance, Payroll, Human Resources, Program Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • É

    École Polytechnique

    Comment rédiger et publier un article scientifique (Enseignement par projet)

    Skills you'll gain: Peer Review, Journals, Writing, Research, Science and Research, Research Methodologies, Editing, Proofreading, Document Management, Ethical Standards And Conduct, Qualitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    126 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Lemann

    Fundamentos do Google para o Ensino

    Skills you'll gain: Google Workspace, Education Software and Technology, Digital pedagogy, Learning Management Systems, Gmail, Collaboration, Document Management, Data Sharing, Cloud Storage, Spreadsheet Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    225 reviews

    Mixed · Course · 1 - 3 Months

  • R

    Rutgers the State University of New Jersey

    Procurement Negotiation

    Skills you'll gain: Negotiation, Contract Negotiation, Procurement, Strategic Sourcing, Goal Setting, Communication, Business Research, Stakeholder Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    253 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Taxation of Business Entities I: Corporations

    Skills you'll gain: Corporate Tax, Tax Compliance, Income Tax, Tax Management, Liquidation, Tax Laws, Tax, Corporate Accounting, Tax Planning, Mergers & Acquisitions, Capital Expenditure, Organizational Structure, Depreciation, Business Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    252 reviews

    Intermediate · Course · 1 - 3 Months

1…291292293…834

In summary, here are 10 of our most popular brand management courses

  • Financing and Initiating Major Engineering Projects: University of Leeds
  • CSS: Scrimba
  • Secure Access with Azure Active Directory: Microsoft
  • Accounting Analysis I: Measurement and Disclosure of Assets: University of Illinois Urbana-Champaign
  • Communicate Effectively about Ethical Challenges in Data-Driven Technologies: CertNexus
  • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
  • Personal Leadership Development Planning and Leading High Performing Teams: Rice University
  • ADP Entry-Level Compensation and Benefits Analyst: Automatic Data Processing, Inc. (ADP)
  • Comment rédiger et publier un article scientifique (Enseignement par projet): École Polytechnique
  • Fundamentos do Google para o Ensino: Fundação Lemann

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok