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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    SAS

    Data Literacy Essentials

    Skills you'll gain: Data-Driven Decision-Making, Data Presentation, Data Storytelling, Data Literacy, Data Analysis, Trend Analysis, Data Ethics, Analytical Skills, Investigation, Decision Making

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Discovery and Low-Fidelity Design with Sketch and Miro

    Skills you'll gain: Wireframing, Persona (User Experience), User Experience Design, User Centered Design, Usability, User Research, Design Research, Prototyping, Miro AI, User Flows, Mockups, Ideation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create a business mind map with Coggle

    Skills you'll gain: Business Planning, Competitive Analysis, Product Management, Market Analysis, Collaborative Software, Business Modeling, Version Control, Business Strategy, Organizational Skills, Business Writing, Organizational Structure, Business Priorities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    35 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Behavioral Economics, Research, Data Collection, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Claves para el éxito de la transformación digital en Pymes

    Skills you'll gain: Digital Transformation, Innovation, Talent Management, Process Management, Organizational Change, Business Technologies, Change Management, Digital Marketing, Operational Efficiency, Marketing Strategies, Business Strategies, Sales Strategy, E-Commerce, Emerging Technologies, Leadership

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    How to Create and Explore a Data Set

    Skills you'll gain: Histogram, Data Analysis, Exploratory Data Analysis, Graphing, Data Visualization Software, Data Literacy, Descriptive Statistics, Statistical Software, Statistics, Data Management, Research, Psychology

    Beginner · Course · 1 - 3 Months

  • U

    University of Pittsburgh

    Statistics and Calculus Methods for Data Analysis

    Skills you'll gain: Statistical Analysis, Statistical Modeling, Predictive Modeling, Data Analysis, Statistics, Integral Calculus, Probability & Statistics, Data Science, Probability Distribution, Calculus, Mathematics and Mathematical Modeling, Applied Mathematics, Derivatives, Mathematical Modeling, Machine Learning, Algorithms

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Python Interactive Dashboards with Plotly Dash

    Skills you'll gain: Plotly, Dashboard, Data Analysis, Interactive Data Visualization, Jupyter, HTML and CSS, UI Components, Financial Analysis, Data Visualization Software, Real Time Data, Python Programming, Data Structures

    Intermediate · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Strategies for Planned Social Change with Jagdish Sheth

    Skills you'll gain: Social Impact, Corporate Sustainability, Sustainable Development, Business Ethics, Environmental Issue, Sustainability Standards, Consumer Behaviour, Marketing Psychology, Marketing, Innovation

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Scrimba

    Build Websites with Figma, HTML, and CSS

    Skills you'll gain: HTML and CSS, Figma (Design Software), Front-End Web Development, User Interface (UI), Responsive Web Design, Web Design and Development, Mockups, Web Design, Web Content Accessibility Guidelines, Prototyping, Javascript, Web Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create Customizable Proposals in Qwilr

    Skills you'll gain: Content Performance Analysis, Proposal Development, Web Analytics, Presentations, Marketing Materials, Finance, Project Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    تصميم مجموعة ترحيب العميل باستخدام كانفا

    Skills you'll gain: Canva (Software), Workflow Management, Brochures, Marketing Design, Marketing Materials, Design, Digital Design, Graphic Design, Layout Design, File Management

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Literacy Essentials: SAS
  • Discovery and Low-Fidelity Design with Sketch and Miro: Coursera
  • Create a business mind map with Coggle: Coursera
  • Online Influence and Persuasion: Johns Hopkins University
  • Claves para el éxito de la transformación digital en Pymes: Pontificia Universidad Católica de Chile
  • How to Create and Explore a Data Set: American Psychological Association
  • Statistics and Calculus Methods for Data Analysis: University of Pittsburgh
  • Python Interactive Dashboards with Plotly Dash: Packt
  • Strategies for Planned Social Change with Jagdish Sheth: Kennesaw State University
  • Build Websites with Figma, HTML, and CSS: Scrimba

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