• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • S

    SkillUp

    Business Analyst (ECBA) Certificate Preparation 

    Skills you'll gain: Business Analysis, Business Process Modeling, Stakeholder Analysis, Process Optimization, Requirements Management, Business Requirements, Stakeholder Management, Process Analysis, Data Modeling, Agile Methodology, Stakeholder Engagement, Requirements Analysis, Process Improvement, User Story, Project Management, Data Flow Diagrams (DFDs), Risk Management, Plan Execution, Project Planning, Needs Assessment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    104 reviews

    Intermediate · Specialization · 3 - 6 Months

  • I

    Institut Mines-Télécom

    5G Network Fundamentals

    Skills you'll gain: Wireless Networks, Network Architecture, Network Planning And Design, Virtual Networking, Network Security, Emerging Technologies, Communication Systems, Cloud Services, Network Protocols, Telecommunications, Interoperability, Authentications, Encryption, Authorization (Computing)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    115 reviews

    Intermediate · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Clinical Trials Management and Advanced Operations

    Skills you'll gain: Clinical Research Ethics, Clinical Trial Management Systems, Clinical Trials, Clinical Research, Good Clinical Practices (GCP), Institutional Review Board (IRB), Regulatory Compliance, Clinical Documentation, Scientific Methods, Record Keeping

    4.7
    Rating, 4.7 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Case Western Reserve University

    Inspirar el liderazgo a través de la inteligencia emocional

    Skills you'll gain: Emotional Intelligence, Organizational Leadership, Empathy & Emotional Intelligence, Compassion, Leadership, Organizational Change, Leadership and Management, Personal Development, Self-Awareness, Lifelong Learning, Empowerment, Positivity, Stress Management, Relationship Building, Mindfulness, Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IESE Business School

    Communicating with Presence

    Skills you'll gain: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Digital Marketing, Press Releases, Leadership, Sales Presentations, Stakeholder Communications, Public Relations, Marketing Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    161 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Sustainable Business, Innovation, Product Development, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Cultural Sensitivity

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Emory University

    Extinctions: Past, Present, & Future

    Skills you'll gain: Environment, Physical Science, Natural Resource Management, Environment and Resource Management, Environmental Science, Ancient History, World History, Timelines, Biology, Climate Change Adaptation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Principles of Leadership: Leading Oneself

    Skills you'll gain: Personal Development, Resilience, Self-Awareness, Mental Concentration, Accountability, Overcoming Obstacles, Self-Motivation, Persistence, Productivity, Emotional Intelligence, Growth Mindedness, Time Management, Positivity, Optimism, Stress Management, Initiative and Leadership, Personal Attributes, Decision Making, Engineering Management, Goal Setting

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    127 reviews

    Beginner · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Drug Development and Pharmacoepidemiology

    Skills you'll gain: Medication Therapy Management, Drug Development, Clinical Trials, Pharmaceuticals, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Clinical Research, Pre-Clinical Development, Drug Interaction, Patient Safety, Medical Devices, Statistical Analysis, Value-Based Care, Epidemiology, Utilization Management, Program Evaluation, Public Health, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    126 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    Universidad Nacional Autónoma de México

    Los obstáculos y la conducción en las negociaciones

    Skills you'll gain: Negotiation, Overcoming Obstacles, Cooperation, Conflict Management, Communication Strategies, Collaboration, Goal Setting, Timelines, Needs Assessment, Active Listening, Self-Awareness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    153 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Success with Integrity: Business Ethics Foundation

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Decision Making, Trustworthiness, Professionalism, Personal Integrity, Business Administration, Business Management, Strategic Decision-Making, Compliance Management, Leadership Studies, Environmental Social And Corporate Governance (ESG), Case Studies, Corporate Sustainability, Conflict Management, Team Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    180 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    A Business Approach to Sustainable Landscape Restoration

    Skills you'll gain: Environmental Engineering and Restoration, Sustainable Business, Sustainable Development, Natural Resource Management, Business Modeling, Corporate Sustainability, Environmental Science, Case Studies, Complex Problem Solving, Cost Benefit Analysis, Stakeholder Engagement, Strategic Partnership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

1…322323324…834

In summary, here are 10 of our most popular brand management courses

  • Business Analyst (ECBA) Certificate Preparation : SkillUp
  • 5G Network Fundamentals: Institut Mines-TĂ©lĂ©com
  • Clinical Trials Management and Advanced Operations: Johns Hopkins University
  • Inspirar el liderazgo a travĂ©s de la inteligencia emocional: Case Western Reserve University
  • Communicating with Presence: IESE Business School
  • Sustainable Innovation for Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Extinctions: Past, Present, & Future: Emory University
  • Principles of Leadership: Leading Oneself: University of Colorado Boulder
  • Drug Development and Pharmacoepidemiology: Johns Hopkins University
  • Los obstáculos y la conducciĂłn en las negociaciones: Universidad Nacional AutĂłnoma de MĂ©xico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok