• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • A

    Adobe

    Branding Basics with Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Collaborative Software, Graphic Design, Style Guides, Typography, Visual Design, Asset Management, Design Elements And Principles, Color Theory, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    Platform Thinking: exploiting data through platforms

    Skills you'll gain: Data Strategy, Data Ethics, Customer Data Management, Market Opportunities, Data Governance, Data Management, Data-Driven Decision-Making, Big Data, Customer Insights, Personally Identifiable Information, Advertising, Strategic Thinking, Business Transformation, Business Ethics, User Research, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    BCG

    Digitale Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Design Thinking, Technology Strategies, Business Process Reengineering, Data Strategy, Growth Strategies, Business Strategies, Market Dynamics, Innovation, Emerging Technologies, Competitive Analysis, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Liderar equipes

    Skills you'll gain: Team Building, Team Management, Teamwork, Team Leadership, Trustworthiness, Conflict Management, Collaboration, Performance Management, Leadership, Goal Setting, Organizational Structure, Lifelong Learning, Innovation, Employee Performance Management, Diversity and Inclusion

    Mixed · Course · 1 - 4 Weeks

  • I

    IBM

    Product Owner Capstone

    Skills you'll gain: Sprint Retrospectives, Agile Product Development, Sprint Planning, Backlogs, Agile Methodology, Product Management, Product Roadmaps, User Story, Portfolio Management, Continuous Improvement Process, Interviewing Skills, Stakeholder Engagement, Prioritization, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

    Skills you'll gain: Canva (Software), Animations, Content Creation, Graphic and Visual Design, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Skillshare

    Canva Design Essentials Pt. 2: Branding & Identity

    Skills you'll gain: Canva (Software), Typography, Creative Design, Logo Design, Style Guides, Graphic and Visual Design, Marketing Design, Color Theory, Brand Strategy, Branding, Competitive Analysis, Social Media Content

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 3 Months

  • S

    Skillshare

    Notion for Beginners: Build Powerful Dashboards & Databases

    Skills you'll gain: Dashboard, Timelines, Database Management, Databases, Project Schedules, Data Visualization, Calendar Management, Workflow Management, Information Architecture, Kanban Principles, Collaborative Software, Content Development and Management

    Mixed · Course · 1 - 3 Months

  • S

    Skillshare

    Branding Building Blocks: Craft a Compelling Moodboard

    Skills you'll gain: Brand Strategy, Presentations, Branding, Design Thinking, Style Guides, Marketing Strategies, Graphic and Visual Design, Adobe Illustrator, Adobe Photoshop, Target Audience, Color Theory, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Leadership: Retain High Performers & Grow Team Talent

    Skills you'll gain: Employee Retention, Team Motivation, Talent Management, Drive Engagement, Team Building, People Development, Teamwork, Employee Engagement, Strategic Leadership, Constructive Feedback, Leadership Development, Performance Management, Workplace inclusivity

    Beginner · Course · 1 - 4 Weeks

  • B

    BCG

    Цифровая трансформация

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Product Lifecycle Management, Design Thinking, Emerging Technologies, Innovation, Business Strategy, Market Dynamics, Growth Strategies, Competitive Analysis, Business Economics, Leadership, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Healthcare Automation

    Skills you'll gain: Responsible AI, Generative AI Agents, Data Ethics, Healthcare Industry Knowledge, Healthcare Project Management, Clinical Documentation, Automation, Health Informatics, Artificial Intelligence, Predictive Modeling, Innovation, Health Technology, Healthcare Ethics, System Implementation

    Beginner · Course · 1 - 4 Weeks

1…329330331…427

In summary, here are 10 of our most popular marketing strategy courses

  • Branding Basics with Adobe Express: Adobe
  • Platform Thinking: exploiting data through platforms: Politecnico di Milano
  • Digitale Transformation: BCG
  • Liderar equipes: University of Michigan
  • Product Owner Capstone: IBM
  • كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا: Coursera
  • Canva Design Essentials Pt. 2: Branding & Identity: Skillshare
  • Notion for Beginners: Build Powerful Dashboards & Databases: Skillshare
  • Branding Building Blocks: Craft a Compelling Moodboard: Skillshare
  • Leadership: Retain High Performers & Grow Team Talent: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok