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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of Michigan

    Information Extraction from Free Text Data in Health

    Skills you'll gain: Text Mining, Unstructured Data, Health Informatics, Natural Language Processing, Data Mining, Model Evaluation, Clinical Informatics, Deep Learning, Machine Learning, Medical Terminology, Artificial Neural Networks, Supervised Learning, Python Programming, Computer Programming, Computer Programming Tools

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours

    Skills you'll gain: Microsoft SQL Servers, Relational Databases, Database Architecture and Administration, Data Analysis, Business Analytics

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Social Listening

    Skills you'll gain: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Elasticsearch 8 and the Elastic Stack: In-Depth and Hands-On

    Skills you'll gain: Data Import/Export, Data Visualization Software, Cloud Deployment, Data Visualization, Restful API, Data Mapping, Interactive Data Visualization, Histogram, Data Transformation, Amazon Web Services, Data Processing, Apache Kafka, Scalability, Cloud Management, Information Architecture, System Monitoring, Network Monitoring, Application Performance Management, Data Management, Data Structures

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Make Apps with ChatGPT and Generative AI

    Skills you'll gain: Prompt Engineering, ChatGPT, No-Code Development, OpenAI, LLM Application, Generative AI, Microsoft Power Platform, Email Automation, Application Development, Microsoft Power Automate/Flow, Serverless Computing, Microsoft Azure, Microsoft Outlook, Email Marketing

    Intermediate · Course · 3 - 6 Months

  • G

    Google Cloud

    Getting Started with BigQuery GIS for Data Analysts

    Skills you'll gain: Spatial Data Analysis, Geographic Information Systems, Geospatial Information and Technology, Geospatial Mapping, Data Analysis, Big Data, Data Visualization, Analytics, Google Cloud Platform, Network Analysis, Cloud Management, Data Access, Query Languages

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Project · Less Than 2 Hours

  • U

    University of Michigan

    Generative AI Integration: Effects on Labor and Workforce

    Skills you'll gain: Policy Development, AI Enablement, Responsible AI, Labor Relations, Workforce Management, Generative AI, Automation, Artificial Intelligence, Business Ethics, Job Analysis, Customer Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Solid Waste Collection, Storage and Transportation

    Skills you'll gain: Waste Minimization, Environmental Engineering, Sustainable Engineering, Civil Engineering, Environmental Regulations, Sustainable Technologies, Environmental Resource Management, Environmental Laws, Environmental Policy, Transportation Operations, Traffic Flow Optimization, Estimation, Network Routing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Sungkyunkwan University

    Using R for Regression and Machine Learning in Investment

    Skills you'll gain: Regression Analysis, Predictive Analytics, Predictive Modeling, Investment Management, Risk Analysis, Investments, R Programming, Machine Learning, Statistical Analysis, Financial Analysis, Logistic Regression, Financial Data, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Visualizing Data with Google Data Studio

    Skills you'll gain: Data Visualization Software, Data Visualization, Dashboard, Interactive Data Visualization, SQL Server Reporting Services, Google Cloud Platform, Big Data

    4.1
    Rating, 4.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Project · Less Than 2 Hours

  • O

    O.P. Jindal Global University

    Business Economics

    Skills you'll gain: International Finance, Game Theory, Business, Sustainable Business, Production Management, Market Analysis, Financial Systems

    Build toward a degree

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Interessen des durchschnittlichen Facebook Nutzers

    Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Target Audience, Marketing Materials

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Information Extraction from Free Text Data in Health: University of Michigan
  • The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours: Packt
  • Social Listening: Coursera
  • Elasticsearch 8 and the Elastic Stack: In-Depth and Hands-On: Packt
  • Make Apps with ChatGPT and Generative AI: Packt
  • Getting Started with BigQuery GIS for Data Analysts: Google Cloud
  • Generative AI Integration: Effects on Labor and Workforce: University of Michigan
  • Solid Waste Collection, Storage and Transportation: L&T EduTech
  • Using R for Regression and Machine Learning in Investment: Sungkyunkwan University
  • Visualizing Data with Google Data Studio: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
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