• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Virginia

    Design Thinking: Ideas to Action

    Skills you'll gain: Brainstorming, Design Thinking, Ideation, Creative Thinking, Innovation, Product Development, Human Centered Design, Product Design, Strategic Thinking, New Product Development, User Feedback, Prioritization, Customer experience improvement, Stakeholder Engagement, Data-Driven Decision-Making, Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    78 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Strategies for Senior Housing Communities during COVID-19

    Skills you'll gain: Infection Control, Emergency Response, Personal protective equipment, Public Health, Community Health, Mental Health, Health And Safety Standards, Patient Education and Support, Education and Training, Policy Development, Interpersonal Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    154 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Copenhagen Business School

    Sustainable Vikings: Sustainability & Corporate Social Responsibility in Scandinavia

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Sustainable Development, Governance, Business Ethics, Corporate Strategy, Leadership Studies, Strategic Partnership, Leadership and Management, Case Studies, Stakeholder Management, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    95 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Database Essentials and Vulnerabilities

    Skills you'll gain: Database Management, Databases, Relational Databases, Database Architecture and Administration, Data Security, User Accounts, Secure Coding, SQL, Application Security, Vulnerability Scanning, NoSQL, Role-Based Access Control (RBAC), Encryption, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    62 reviews

    Beginner · Course · 1 - 3 Months

  • R

    Red Hat

    Fundamentals of Red Hat Enterprise Linux

    Skills you'll gain: Linux, Package and Software Management, Linux Administration, Red Hat Enterprise Linux, Linux Commands, User Accounts, Operating System Administration, OS Process Management, Command-Line Interface, File Management, Unix Commands, Unix Shell, System Monitoring, Network Administration, General Networking, Firewall, Open Source Technology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Arizona State University

    Emotional Intelligence

    Skills you'll gain: Emotional Intelligence, Conflict Management, Empathy, Professional Development, Stress Management, Self-Awareness, Team Management, Resilience, Relationship Building, Decision Making

    4.3
    Rating, 4.3 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • C

    CVS Health

    Interacting with Customers

    Skills you'll gain: Greeting Customers, Cross Selling, Customer Service, Upselling, Conflict Management, Retail Store Operations, Transaction Processing, Customer Engagement, Professionalism, Product Demonstration, Company, Product, and Service Knowledge, Empathy, Verbal Communication Skills, Social Media, Active Listening, Communication, Non-Verbal Communication, Time Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Writing Skills for University Success

    Skills you'll gain: Writing, Research, Grammar, Editing, Organizational Skills, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    75 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Secure Networked System with Firewall and IDS

    Skills you'll gain: Firewall, Network Security, Intrusion Detection and Prevention, Information Systems Security, Security Controls, Network Monitoring, Threat Detection, Linux Administration, Linux

    3.9
    Rating, 3.9 out of 5 stars
    ·
    61 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Healthcare Consumerism and Implication for Care Delivery

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Value-Based Care, Change Management, Health Care, Health Administration, Patient-centered Care, Health Policy, Consumer Behaviour, Customer experience improvement, Data-Driven Decision-Making, Payment Systems, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • 2

    28DIGITAL

    Web of Data

    Skills you'll gain: Semantic Web, Query Languages, Data Management, Data Integration, Data Processing, JSON, Data Sharing, Data Mining, Interoperability, Extensible Markup Language (XML), Web Services, Data Modeling

    4.1
    Rating, 4.1 out of 5 stars
    ·
    94 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    Liberty Mutual Insurance

    Liberty Mutual Insurance Sales Agent

    Skills you'll gain: Insurance, Insurance Policies, Closing (Sales), Insurance Sales, Overcoming Objections, Sales Prospecting, Productivity, Prospecting and Qualification, Verbal Communication Skills, Workers Compensation, Storytelling, Risk Management, Customer Relationship Building, Customer Retention, Sales Presentation, Communication, Underwriting, Consultative Selling, Commercial Laws, Product Knowledge

    4.5
    Rating, 4.5 out of 5 stars
    ·
    65 reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…355356357…834

In summary, here are 10 of our most popular brand management courses

  • Design Thinking: Ideas to Action: University of Virginia
  • Strategies for Senior Housing Communities during COVID-19: Johns Hopkins University
  • Sustainable Vikings: Sustainability & Corporate Social Responsibility in Scandinavia : Copenhagen Business School
  • Database Essentials and Vulnerabilities: IBM
  • Fundamentals of Red Hat Enterprise Linux: Red Hat
  • Emotional Intelligence: Arizona State University
  • Interacting with Customers: CVS Health
  • Writing Skills for University Success: University of California, Irvine
  • Secure Networked System with Firewall and IDS: University of Colorado System
  • Healthcare Consumerism and Implication for Care Delivery : Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok