Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Presentations, Graphic Design, Data Visualization, Marketing Materials, Social Media Content, Social Media Marketing, Content Creation, Marketing Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Blockchain, Business Analysis, Emerging Technologies, Solution Design, Entrepreneurship, Market Opportunities, Case Studies, Market Analysis, Competitive Analysis, Business Modeling, Proposal Development, Value Propositions, Target Audience, Presentations
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Target Audience, Facebook, Pay Per Click Advertising, Online Advertising, Advertising Campaigns, Performance marketing, Digital Advertising, Advertising, Marketing, Payment Processing, Social Media
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Live Streaming, Social Media, Content Creation, Content Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Global Marketing, International Relations, International Finance, Cultural Sensitivity, Business Risk Management, Market Dynamics, Economics, Business Strategy, Political Sciences, Supply Chain Management, Market Analysis, Brand Management
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Stakeholder Analysis, Decision Making, Innovation, Strategic Decision-Making, New Product Development, User Research, Organizational Strategy, Health Care Procedure and Regulation, Health Technology, Problem Solving, Process Analysis, Planning, Return On Investment
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Infographics, Content Creation, Graphic and Visual Design Software, Social Media, Graphic Design, Graphical Tools, Data Sharing, Content Marketing, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Developing Training Materials, Sales Presentation, Data Visualization, Technical Communication, Productivity Software, Project Documentation, Graphic Design, Business Communication, Marketing
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Computational Thinking, Data Strategy, Unstructured Data, Data Access, Data Literacy, Data Analysis, Data Management, Data Collection
Beginner · Course · 1 - 3 Months

Dell
Skills you'll gain: Rapport Building, Sales Presentation, Digital Transformation, Data Centers, Customer Relationship Building, Customer Insights, Sales, Technical Sales, Interviewing Skills, Outside Sales, Inside Sales, Data Storage Technologies, Business Research, Communication, Solution Selling, Computer Hardware, Software As A Service
Beginner · Course · 1 - 4 Weeks

AI Business School
Skills you'll gain: Agentic Workflows, AI Workflows, Productivity, AI Orchestration, AI Personalization, AI Enablement, Responsible AI, Business Analysis, Business Technologies, Innovation, ChatGPT, Operational Efficiency, Risk Analysis
Intermediate · Course · 1 - 4 Weeks