• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • E

    Erasmus University Rotterdam

    Thought Experiments: An introduction to philosophy

    Skills you'll gain: Social Justice, Liberal Arts, Systems Thinking, Creativity, Social Studies, Case Studies, Ethical Standards And Conduct, Research, Discussion Facilitation, Psychology, Qualitative Research

    3.9
    Rating, 3.9 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Arizona State University

    Inglés Empresarial: Proyecto Final

    Skills you'll gain: English Language, Product Planning, Business Planning, Financial Analysis, New Product Development, Budgeting, Marketing Planning, Management Reporting, Business Communication, Business Writing, Presentations, Project Documentation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Mixed · Course · 1 - 3 Months

  • P

    Peking University

    《Health Education and Nursing Practice》(健康教育与护理实践)

    Skills you'll gain: Health Education, Health Technology, Nurse Education, Nursing Care, Nursing, Nursing Management, Health Promotion, Nursing Practices, Patient Education And Counseling, Healthcare Ethics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    84 reviews

    Intermediate · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Ethical AI Use

    Skills you'll gain: Prompt Engineering, Responsible AI, Data Ethics, Case Studies, AI Enablement, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting Started With Facebook Creator Studio

    Skills you'll gain: Facebook, Social Media Management, Scheduling, Social Media, Content Creation, Live Streaming, Content Development and Management, Video Production

    Intermediate · Guided Project · Less Than 2 Hours

  • N

    National Academy of Sports Medicine

    Making Sense of Supplements

    Skills you'll gain: Sports Medicine, Exercise Science, Nutrition and Diet, Athletic Training, Nutrition Education, Regulatory Compliance, Clinical Nutrition

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Assessing and Improving Community Health

    Skills you'll gain: Community Health, Public Health, Health Disparities, Health Promotion, Health Assessment, Social Determinants Of Health, Epidemiology, Health Policy, Health Systems, Data Collection, Preventative Care

    4.5
    Rating, 4.5 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Análise de Dados Quantitativos

    Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Business Economics and Game Theory for Decision Making

    Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Price Negotiation, Supply And Demand, Economics, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Sustainable Neighborhoods

    Skills you'll gain: Land Development, Landscape Architecture, Environmental Science, Sustainable Development, Case Studies, Community Development, Public Works, Sustainable Design, Environment and Resource Management, Building Codes, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    91 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Data Mining in Python

    Skills you'll gain: Data Mining, Unsupervised Learning, Data Science, Anomaly Detection, Python Programming, Classification Algorithms

    Advanced · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Market Research and Analysis for Tech Industries

    Skills you'll gain: Market Research, Data-Driven Decision-Making, Consumer Behaviour, Customer Analysis, Marketing Psychology, Market Analysis, Marketing Planning, Behavioral Economics, Customer Insights, Strategic Marketing, Marketing Strategies, Technology Strategies, Product Lifecycle Management, Business-To-Consumer, B2B Sales, Digital Marketing

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

1…362363364…504

In summary, here are 10 of our most popular social media marketing courses

  • Thought Experiments: An introduction to philosophy: Erasmus University Rotterdam
  • Inglés Empresarial: Proyecto Final: Arizona State University
  • 《Health Education and Nursing Practice》(健康教育与护理实践): Peking University
  • Ethical AI Use: Kennesaw State University
  • Getting Started With Facebook Creator Studio: Coursera
  • Making Sense of Supplements: National Academy of Sports Medicine
  • Assessing and Improving Community Health: University of Michigan
  • Análise de Dados Quantitativos: Fundação Instituto de Administração
  • Business Economics and Game Theory for Decision Making: Illinois Tech
  • Sustainable Neighborhoods: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok