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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • P

    Pontificia Universidad Católica de Chile

    Fundamentos de sistemas recomendadores

    Skills you'll gain: AI Personalization, Model Evaluation, Predictive Modeling, Machine Learning, Machine Learning Software, Dimensionality Reduction, Machine Learning Algorithms, Text Mining

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Explore SAP Data Foundation using Looker Dashboards

    Skills you'll gain: Looker (Software), Order Fulfillment, Customer Analysis, Business Analytics, Data-Driven Decision-Making, Business Intelligence, Business Intelligence Software, Google Cloud Platform, Dashboard, Business Analysis, Data Visualization, Data Analysis, Sales Management, Sales, Product Knowledge, Enterprise Resource Planning

    Beginner · Project · Less Than 2 Hours

  • U

    University of Colorado System

    AI Integration in Healthcare

    Skills you'll gain: Machine Learning, Model Evaluation, Applied Machine Learning, Artificial Intelligence, Data Modeling, Supervised Learning, Predictive Modeling, Classification Algorithms, Health Informatics, Diagnostic Tests, Decision Support Systems, Unsupervised Learning, Reinforcement Learning, Regression Analysis, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Python: Logistic Regression & Supervised ML

    Skills you'll gain: Model Evaluation, Feature Engineering, Supervised Learning, Exploratory Data Analysis, Classification Algorithms, Machine Learning Algorithms, Applied Machine Learning, Machine Learning Methods, Decision Tree Learning, Logistic Regression, Predictive Modeling, Data Analysis, Statistical Machine Learning, Scikit Learn (Machine Learning Library), Classification And Regression Tree (CART), Data Mining, Data Preprocessing, Pandas (Python Package), NumPy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    17 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Advanced Branding in Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Data Storytelling - From Insight to Impact

    Skills you'll gain: Data Presentation, Verbal Communication Skills, Presentations, Dashboard, Infographics, Storytelling, Data Visualization Software, Persuasive Communication, Communication, Non-Verbal Communication, Target Audience, Decision Making

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Wie man auf Pinterest werben kann

    Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Paid media, Digital Advertising, Marketing, Social Media, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Como publicar sus diseños corporativos en Slack con Canva

    Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Marketing Design, Content Creation, Social Media Content, Shared Media, Graphic Design, User Accounts, Multimedia, Business Communication, Marketing Communications, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Pearson

    Hadoop and Spark Fundamentals: Unit 1

    Skills you'll gain: Apache Spark, Apache Hadoop, Data Lakes, Big Data, Linux Commands, File Systems, Data Management, Command-Line Interface, Data Processing, Software Installation, Distributed Computing, System Configuration

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Brand Styles: Audit & Apply

    Skills you'll gain: Collaborative Software, Style Guides, Brand Management, Version Control, Workflow Management, Compliance Auditing, Marketing Analytics, Branding, Marketing Design, Document Management, Quality Assurance, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • P

    Pearson

    Data Science Fundamentals Part 1: Unit 1

    Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Preprocessing, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Loading Data into Google Cloud SQL

    Skills you'll gain: Data Import/Export, Data Modeling, Database Management, Google Cloud Platform, SQL, Data Manipulation, Data Analysis, Cloud Computing

    Intermediate · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos de sistemas recomendadores: Pontificia Universidad Católica de Chile
  • Explore SAP Data Foundation using Looker Dashboards: Google Cloud
  • AI Integration in Healthcare: University of Colorado System
  • Python: Logistic Regression & Supervised ML: EDUCBA
  • Advanced Branding in Canva: Coursera
  • Data Storytelling - From Insight to Impact: Packt
  • Wie man auf Pinterest werben kann: Coursera
  • Como publicar sus diseños corporativos en Slack con Canva: Coursera
  • Hadoop and Spark Fundamentals: Unit 1: Pearson
  • Brand Styles: Audit & Apply: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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