• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Draw an interactive wireframe in Mockplus

    Skills you'll gain: Wireframing, Mockups, UI Components, Interactive Design, User Interface (UI), User Flows, Usability Testing, Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Your World and What Shapes It

    Skills you'll gain: Diversity and Inclusion, Intercultural Competence, Diversity Awareness, Workplace inclusivity, Cultural Diversity, Cultural Sensitivity, Self-Awareness, Organizational Leadership, Social Justice, Adaptability

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • U

    University of London

    HTML: How to Build a Website

    Skills you'll gain: Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Web Design and Development, Web Design, Semantic Web, Web Content, Web Development, Interactive Design

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Leading Transformation: Driving Organizational Change

    Skills you'll gain: Organizational Change, Change Management, Business Transformation, Culture Transformation, Organizational Leadership, Overcoming Objections, Drive Engagement, Digital Transformation, Business Leadership, Leadership, Stakeholder Analysis, Internal Communications, Stakeholder Management, Communication Strategies, Collaborative Software, Communication, Adaptability, Google Workspace, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Introduction to Wholesaling

    Skills you'll gain: Wholesaling, Target Market, Market Opportunities, Sales Management, Growth Strategies, Business Strategies, Sales Strategy, New Business Development, Operational Efficiency, Business Operations, Operations Management, Business Modeling, Marketing

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Strategic Management

    Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Strategic Thinking, Business Management, Case Studies, Corporate Sustainability, Market Analysis, Business Analysis, Crisis Management, Supplier Management, Supplier Relationship Management, Continuous Monitoring

    4.9
    Rating, 4.9 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    Immersify

    Nursing Fundamentals: Key Skills Training with 3D Simulation

    Skills you'll gain: Clinical Nursing, Basic Nursing Skills, Patient Observation, Patient-centered Care, Respiration, Emergency Response, Patient Communication, Patient Advocacy, Nursing Process, Cardiology, Nursing Care, Nursing Practices, Nursing, Communication, Anatomy, Patient Safety, Patient Education And Counseling, Infection Control, Health Care, Patient Evaluation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Créer une carte de visite professionnelle avec Canva

    Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Marketing Collateral, Content Creation, Marketing, Business Communication, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    The Science of Generosity: Do Good...Feel Good

    Skills you'll gain: Compassion, Philanthropy, Positivity, Empathy, Social Impact, Cultural Diversity, Cultural Sensitivity, Self-Awareness, Culture, Decision Making, Goal Setting, Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Video Editing Efficiency: Enhance Your Editing Workflow

    Skills you'll gain: Data Storage, Video Editing, File Management, Cloud Storage, Data Management, Post-Production, Content Creation, Instagram

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Account Executives

    Skills you'll gain: Responsible AI, Account Management, Generative AI Agents, Data Ethics, Sales Enablement, Proposal Development, General Sales Practices, Market Analysis, Market Trend, Workflow Management, Prompt Engineering, Innovation, Business Communication, Customer Relationship Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Lead Scoring and Identification

    Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Sales Process, Generative AI, AI Enablement, Sales Enablement, OpenAI, ChatGPT, Automation, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

1…377378379…504

In summary, here are 10 of our most popular social media marketing courses

  • Draw an interactive wireframe in Mockplus: Coursera
  • Your World and What Shapes It: University of Colorado Boulder
  • HTML: How to Build a Website: University of London
  • Leading Transformation: Driving Organizational Change: Coursera
  • Introduction to Wholesaling: Coursera
  • Strategic Management: Fundação Instituto de Administração
  • Nursing Fundamentals: Key Skills Training with 3D Simulation: Immersify
  • Créer une carte de visite professionnelle avec Canva: Coursera
  • The Science of Generosity: Do Good...Feel Good: University of Pennsylvania
  • Video Editing Efficiency: Enhance Your Editing Workflow: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok