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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Crea tu tarjeta de presentación con canva

    Skills you'll gain: Logo Design, Canva (Software), Photo Editing, Image Quality, Marketing Materials, Graphic Design

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • G

    Google Cloud

    Creating Permanent Tables and Access-Controlled Views in BigQuery

    Skills you'll gain: Data Manipulation, Data Access, Database Development, Data Store, Google Cloud Platform, Transaction Processing, Google Analytics, SQL

    Beginner Ā· Project Ā· Less Than 2 Hours

  • C

    Coursera

    Manage and schedule content in Facebook Creator Studio

    Skills you'll gain: Content Performance Analysis, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Content Management, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • C

    Coursera

    Compare User Behavior with Segments

    Skills you'll gain: Web Analytics, Customer Engagement, Campaign Management, Analysis, Performance Metric, Business Metrics, Data-Driven Decision-Making, Descriptive Analytics, Stakeholder Communications

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • G

    Google Cloud

    Analyzing Billing Data with BigQuery

    Skills you'll gain: Big Data, Data Import/Export, Data Analysis, Analytics, Google Cloud Platform, Query Languages, Cloud Computing

    Beginner Ā· Project Ā· Less Than 2 Hours

  • G

    Google Cloud

    Pivot Tables in Google Sheets

    Skills you'll gain: Google Sheets, Pivot Tables And Charts, Spreadsheet Software, Data Analysis, Collaborative Software, Descriptive Statistics, Data Presentation, Data Manipulation, Data Management, Cloud Computing

    2.4
    Rating, 2.4 out of 5 stars
    Ā·
    7 reviews

    Intermediate Ā· Project Ā· Less Than 2 Hours

  • G

    Google Cloud

    Predict Taxi Fare with a BigQuery ML Forecasting Model

    Skills you'll gain: Model Evaluation, Big Data, Predictive Modeling, Google Cloud Platform, Applied Machine Learning, Predictive Analytics, Machine Learning Software, Forecasting, Data Management, Machine Learning

    Intermediate Ā· Project Ā· Less Than 2 Hours

  • C

    Coursera

    Maximizing the Generative AI Value

    Skills you'll gain: Generative AI, AI Enablement, Responsible AI, AI Product Strategy, Return On Investment, Data Ethics, Artificial Intelligence, Business Process Automation, Operational Efficiency, Innovation, Performance Measurement, Content Creation, Product Design, Customer Support

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • S

    Starweaver

    AI-Driven HR Strategy, Operations, and Regulatory Compliance

    Skills you'll gain: Data Ethics, Responsible AI, Workforce Planning, Human Resource Strategy, Employee Engagement, AI Enablement, Regulatory Compliance, People Analytics, Compliance Management, Human Resource Policies, Recruitment Strategies, ChatGPT, Employee Retention, Recruitment, Governance, Ethical Standards And Conduct, Dashboard

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • N

    Northeastern University

    Data Warehousing and Integration Part 1

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Data Integration, Data Modeling, Data Architecture, Star Schema, Data Governance, Database Design, Data Management, SQL, Relational Databases, Business Intelligence, Data Mining, Data Quality, Data Analysis, Systems Design

    Mixed Ā· Course Ā· 1 - 3 Months

  • E

    Emory University

    Mastering Business Essentials: Finance

    Skills you'll gain: Finance, Corporate Finance, Business Valuation, Return On Investment, Financial Planning, Financial Management, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Financial Modeling, Investments, Risk Analysis, Portfolio Management, Accounting

    Beginner Ā· Course Ā· 1 - 3 Months

  • G

    Google Cloud

    Looker Data Explorer - Qwik Start

    Skills you'll gain: Looker (Software), Interactive Data Visualization, Dashboard, Data Visualization Software, Data Presentation, Exploratory Data Analysis, Data Access, Data Analysis, Analysis, Google Cloud Platform, Data Management

    Beginner Ā· Project Ā· Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Crea tu tarjeta de presentación con canva:Ā Coursera
  • Creating Permanent Tables and Access-Controlled Views in BigQuery:Ā Google Cloud
  • Manage and schedule content in Facebook Creator Studio:Ā Coursera
  • Compare User Behavior with Segments:Ā Coursera
  • Analyzing Billing Data with BigQuery:Ā Google Cloud
  • Pivot Tables in Google Sheets:Ā Google Cloud
  • Predict Taxi Fare with a BigQuery ML Forecasting Model:Ā Google Cloud
  • Maximizing the Generative AI Value:Ā Coursera
  • AI-Driven HR Strategy, Operations, and Regulatory Compliance:Ā Starweaver
  • Data Warehousing and Integration Part 1:Ā Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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