• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Futures Thinking

    Skills you'll gain: Visionary, Strategic Thinking, Proactivity, Creative Thinking, Cognitive flexibility, Optimism, Brainstorming, Open Mindset, Planning, Critical Thinking, Problem Solving, Dealing With Ambiguity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Introduction to Microsoft Office

    Skills you'll gain: Microsoft Outlook, Microsoft Office, File Management, Email Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    58 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure Security Tools Specialization

    Skills you'll gain: Penetration Testing, Record Keeping, Security Testing, Data Management, Threat Management, Records Management, Cloud Computing Architecture, Authentications, Data Security, Firewall, Cyber Attacks, Cybersecurity, Malware Protection, System Testing, Cyber Threat Intelligence, Authorization (Computing), Generative Adversarial Networks (GANs), Active Directory, Data Ethics, AI Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    50 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

    3.7
    Rating, 3.7 out of 5 stars
    ·
    33 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IIT Bombay

    Design Thinking and Innovation

    Skills you'll gain: Design Thinking, User Research, Prototyping, Human Centered Design, Product Design, Sustainable Business, Innovation, Brainstorming, Creative Thinking, Empathy, User Feedback, Product Development, Customer experience improvement, Case Studies, Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    CompTIA Security+ Certification Preparation

    Skills you'll gain: Computer Security Incident Management, Vulnerability Management, Cyber Security Strategy, Cyber Governance, Incident Response, Cyber Threat Intelligence, Encryption, Cyber Attacks, Governance Risk Management and Compliance, Threat Detection, Security Strategy, Mobile Security, Business Risk Management, Cyber Security Policies, Cyber Security Assessment, Compliance Management, Vulnerability, Security Awareness, Vulnerability Assessments, Vulnerability Scanning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Build a CRUD Node.js and MongoDB employee management web-app

    Skills you'll gain: Docker (Software), Containerization, Restful API, User Interface (UI), HTML and CSS, Node.JS, MongoDB, Database Management, Databases, JavaScript Frameworks, Web Applications, Web Development, Web Development Tools, Back-End Web Development, Full-Stack Web Development, Application Development, Javascript, GitHub

    4.1
    Rating, 4.1 out of 5 stars
    ·
    29 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Systems Engineering and Program Management

    Skills you'll gain: Failure Analysis, Engineering Management, Systems Engineering, Scope Management, Project Scoping, Risk Management, Root Cause Analysis, Program Management, Cost Management, Requirements Management, Contract Management, Project Risk Management, Project Management, Work Breakdown Structure, Change Management

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    AI Basics and Tools for Creativity

    Skills you'll gain: Generative AI, Artificial Intelligence, Image Analysis, Creativity, Prompt Engineering, Creative Design, Responsible AI, Music, Problem Solving, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados para Workforce Management

    Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resources Management and Planning, Digital Transformation, Human Resources, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    82 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    The Skin, Bones, and Muscles

    Skills you'll gain: Medical Terminology, Anatomy, Human Musculoskeletal System, Pathology, Orthopedics, Medical Records, Health Information Management and Medical Records, Physiology, Oncology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Irvine

    إدارة المشروع: أساسيات النجاح

    Skills you'll gain: Team Leadership, Team Performance Management, Leadership and Management, Project Management, Project Controls, Project Performance, Project Planning, Project Management Life Cycle, Team Building, Leadership, Knowledge Transfer, Stakeholder Communications, Performance Reporting, Communication, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    59 reviews

    Mixed · Course · 1 - 4 Weeks

1…396397398…834

In summary, here are 10 of our most popular brand management courses

  • Futures Thinking: Arizona State University
  • Introduction to Microsoft Office: Coursera
  • Microsoft Azure Security Tools Specialization: Microsoft
  • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
  • Design Thinking and Innovation: IIT Bombay
  • CompTIA Security+ Certification Preparation: LearnKartS
  • Build a CRUD Node.js and MongoDB employee management web-app: Coursera
  • Systems Engineering and Program Management: University of Colorado Boulder
  • AI Basics and Tools for Creativity: University of Michigan
  • Análise de Dados para Workforce Management: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok