Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Business Planning, Competitive Analysis, Product Management, Market Analysis, Collaborative Software, Business Modeling, Version Control, Business Strategy, Organizational Skills, Business Writing, Organizational Structure, Business Priorities
Beginner · Guided Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Storyboarding, Color Theory, Graphic Design, Graphic and Visual Design, Organizational Skills, Design, Storytelling, Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Conflict Management, Communication, Decision Making, Intercultural Competence, Case Studies, Planning, Business Ethics
Mixed · Course · 1 - 3 Months

Skills you'll gain: E-Commerce, Business-To-Consumer, Order Management Systems, Digital Transformation, Digital Content, Customer experience improvement, Project Implementation, Online Advertising, Product Assortment, Solution Delivery, Program Implementation, Needs Assessment, Business Requirements, Business Technologies, Technical Consulting, Customer experience strategy (CX), Business Analysis, Payment Systems, Scalability, Case Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Drive Engagement, Facebook, Community Organizing, Discussion Facilitation, Collaboration, Education Software and Technology, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Project Management Software, Dashboard, Project Management, Calendar Management, Collaborative Software, Milestones (Project Management)
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, AI Workflows, Automation, AI Enablement, AI Orchestration, Performance Measurement, Responsible AI, Generative AI, Process Optimization, Project Scoping, Scalability, Communication
Intermediate · Course · 1 - 3 Months

Stanford University
Skills you'll gain: Patient Education And Counseling, Health Disparities, Teaching, Instructional Strategies, Health Equity, Instructing, Health Education, Education and Training, Social Determinants Of Health, Health Care, Health Assessment, Community Health, Interactive Learning, Behavioral Health, Healthcare Industry Knowledge, Patient Communication, Cultural Responsiveness, Medical Terminology, Diversity Equity and Inclusion Initiatives
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Auditing, Content Strategy, Web Analytics, Content Performance Analysis, Technical Support, Extensible Markup Language (XML)
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Copywriting, Advertising, Intellectual Property, Marketing Materials, Marketing Design, Writing, Graphic and Visual Design, Layout Design, Typography, Creative Design, Creativity, Customer Engagement
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Competitive Analysis, Product Strategy, Product Management, Strategic Prioritization, Market Analysis, Product Roadmaps, Goal Setting, Business Strategy, Strategic Thinking, Strategic Decision-Making, Team Motivation, Market Dynamics, Customer Insights, Regulatory Compliance
Beginner · Course · 1 - 4 Weeks