Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Retrieval-Augmented Generation, Vector Databases, Embeddings, Big Data, Google Gemini, Data Processing, Identity and Access Management, Google Cloud Platform, LLM Application
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Virtual Teams, Sales Presentation, Sales, Rapport Building, Relationship Building, Non-Verbal Communication, Virtual Environment, Customer Engagement, Drive Engagement, Microsoft Teams, Global Marketing, Brand Management, Overcoming Objections, Executive Presence, Communication Strategies, Trustworthiness
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Prompt Engineering, Prompt Patterns, Multimodal Prompts, Data Ethics, AI Enablement, Large Language Modeling, Generative AI, Target Audience
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Modeling, Exploratory Data Analysis, Data Validation, Data Maintenance, Problem Management, Data Analysis, Data Visualization, Data Analysis Software, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: MongoDB, Dataflow, Applied Machine Learning, Google Cloud Platform, Data Pipelines, Big Data, Data Integration, Data Migration, Data Analysis
Intermediate · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Surveys, Survey Creation, Customer Insights, Data Import/Export, Data Presentation, Market Research, Marketing Analytics, Customer Analysis, Marketing Strategies, Target Audience, Presentations, Data Analysis, Microsoft Excel, Pivot Tables And Charts, Data-Driven Decision-Making, Data Storytelling, Strategic Marketing, Data Capture, Data Collection
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Dictionary, Data Quality, Data Management, Data Cleansing, Data Validation, Data Governance, Data Integrity, Case Studies, Communication Strategies, Stakeholder Communications, Cross-Functional Collaboration, Continuous Improvement Process
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Interactive Data Visualization, Power BI, Data Storytelling, Data Visualization Software, Key Performance Indicators (KPIs), Business Intelligence, Data Ethics, Collaboration, Data Governance, Data Sharing, Performance Reporting, Data-Driven Decision-Making, Statistical Reporting, Business Analytics, Data Management, Data Security, Performance Management, Continuous Deployment, Cloud-Based Integration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, People Analytics, Job Analysis, Business Analysis, Grammar, Customer Support, Debugging
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Entrepreneurship, Growth Strategies, Business Planning, Financial Modeling, Cost Accounting, Product Development, New Product Development, Business Strategies, Business Development, Value Propositions, Investments, Presentations, Business Metrics, Customer Acquisition Management, Fundraising
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, LESS, UI Components, Web Design, Bootstrap (Front-End Framework), Web Design and Development, Front-End Web Development, User Interface (UI), Web Content Accessibility Guidelines, Typography, Web Components, Interactive Design, Animations, Web Development, Browser Compatibility, Maintainability, Web Analytics and SEO, Usability
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Preprocessing, Data Transformation, Feature Engineering, Pandas (Python Package), Text Mining, Predictive Modeling, Scikit Learn (Machine Learning Library), Python Programming, Data Analysis, Machine Learning
Intermediate · Course · 1 - 4 Weeks