• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Toronto

    Gender Analytics Capstone Project

    Skills you'll gain: Human Centered Design, Design Thinking, Change Management, Storytelling, Analysis, Data Storytelling, Data Analysis, Complex Problem Solving, Social Impact, Stakeholder Analysis, Innovation, Quantitative Research, Strategic Communication, Analytics, Diversity and Inclusion, Qualitative Research, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    Essence of Leadership

    Skills you'll gain: Leadership, Leadership Development, Business Ethics, Organizational Leadership, Leadership and Management, Ethical Standards And Conduct, Strategic Leadership, Business Leadership, Professional Networking, Public Administration, Political Sciences, Governance, Social Sciences, Community Development, Conflict Management

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • N

    Northeastern University

    Intro to Strategic Management for Healthcare Organizations

    Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Operational Analysis, Business, Case Studies, Company, Product, and Service Knowledge, Environmental Management Systems, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Empathy and Data in Risk Management

    Skills you'll gain: Risk Management, Enterprise Risk Management (ERM), Risk Analysis, Risk Control, Cyber Risk, Persuasive Communication, Tableau Software, Data Visualization, Data Visualization Software, Data Literacy, Cybersecurity, Empathy, Diversity Equity and Inclusion Initiatives, Communication, Heat Maps, Stakeholder Analysis, Algorithms

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    의사 결정을 위한 비즈니스 분석

    Skills you'll gain: Business Analytics, Risk Analysis, Data Analysis, Decision Making, Business Modeling, Trend Analysis, Process Optimization, Simulation and Simulation Software, Market Analysis, Microsoft Excel, Unsupervised Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Business Cards with a QR Code in Photoshop

    Skills you'll gain: Adobe Photoshop, Barcoding, Layout Design, Graphic Design, Marketing Collateral, Color Theory, Typography, Design Elements And Principles

    Beginner · Guided Project · Less Than 2 Hours

  • L

    Lecturio

    Nursing Leadership

    Skills you'll gain: Healthcare Ethics, Nursing Management, Patient-centered Care, Telehealth, Delegation Skills, Health Systems, Nursing Administration, Clinical Leadership, Constructive Feedback, Clinical Nursing, Health Administration, Communication, Accountability, Empathy, Language Competency, Cultural Sensitivity, Active Listening, Clinical Assessment, Change Management, Continuous Quality Improvement (CQI)

    Intermediate · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Modern Statistics for Data-Driven Decision-Making

    Skills you'll gain: Statistical Methods, Bayesian Statistics, Statistics, Probability & Statistics, Data Storage Technologies, Analytical Skills, Exploratory Data Analysis, Data Storage, Database Software, Estimation, Data-Driven Decision-Making, Applied Machine Learning, Supervised Learning, Markov Model, Logistic Regression, Statistical Hypothesis Testing, Predictive Modeling, Simulations, Simulation and Simulation Software, Regression Testing

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    GenAI for Product Managers

    Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Data Ethics, Product Automation, Prompt Engineering, Market Analysis, Prototyping

    3.8
    Rating, 3.8 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    What are GPTs and How can they work for my business?

    Skills you'll gain: ChatGPT, AI Enablement, Market Research, Financial Forecasting, AI Personalization, Business Solutions, LLM Application, Generative AI, Strategic Decision-Making, Supply Chain Management, Innovation, Forecasting, Customer Support, Artificial Intelligence

    3.8
    Rating, 3.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Finding and Preparing for the Right Job

    Skills you'll gain: Professional Networking, LinkedIn, Professional Development, Talent Sourcing, Recruitment, Presentations, Job Analysis, Social Media Content, Personal Development, Writing, Portfolio Management, Branding

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Apply Market-Scan for Top Suppliers

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills

    Beginner · Course · 1 - 4 Weeks

1…409410411…504

In summary, here are 10 of our most popular social media marketing courses

  • Gender Analytics Capstone Project: University of Toronto
  • Essence of Leadership : O.P. Jindal Global University
  • Intro to Strategic Management for Healthcare Organizations: Northeastern University
  • Empathy and Data in Risk Management: University of Illinois Urbana-Champaign
  • 의사 결정을 위한 비즈니스 분석: University of Colorado Boulder
  • Create Business Cards with a QR Code in Photoshop: Coursera
  • Nursing Leadership: Lecturio
  • Modern Statistics for Data-Driven Decision-Making: Arizona State University
  • GenAI for Product Managers: Coursera
  • What are GPTs and How can they work for my business?: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok