• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • M

    Microsoft

    Customer Data, Analytics, and Segmentation

    Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Sales Enablement, Data Cleansing, Sales Management, Sales, Customer Insights, Data Quality, Customer Data Management, AI Personalization, Advanced Analytics, Analytics, Personalized Service, Customer Relationship Management, Data Integrity, Predictive Analytics, Data-Driven Decision-Making, Data Integration

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • R

    Rutgers the State University of New Jersey

    Special Topics and Specialization Wrap-up

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Procurement, Consolidation, Strategic Sourcing, Supplier Management, Supplier Relationship Management, Corporate Sustainability, Diversity Programs, Knowledge Transfer, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Civil Registration & Vital Statistics in Population Health

    Skills you'll gain: Epidemiology, Public Health, Social Determinants Of Health, Public Health and Disease Prevention, Health Disparities, Biostatistics, Health Equity, Medical Records, Demography, Vital Signs, Health Policy, Diversity Awareness, Medical Coding, Record Keeping, Data Quality, Health Information Management, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Intro to Strategic Management for Healthcare Organizations

    Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Operational Analysis, Business, Case Studies, Company, Product, and Service Knowledge, Environmental Management Systems, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • R

    Rutgers the State University of New Jersey

    Our Share: Employee Ownership as a Wealth Sharing Tool

    Skills you'll gain: Employee Engagement, Diversity Equity and Inclusion Initiatives, Social Justice, Compensation Strategy, Case Studies, Compensation and Benefits, Economics, Policy, and Social Studies, Economic Development, Collaboration, Entrepreneurship, Governance, Business Modeling, Leadership and Management, Business Transformation, Succession Planning, Research, Business Development

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Navigating Ethics in the Healthcare Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Hospice, Health Care Procedure and Regulation, Ethical Standards And Conduct, Health Care, Clinical Trials, Governance, Marketing Management, Decision Making, Patient-centered Care, Analysis, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

  • U

    UBITS

    UX writing para principiantes

    Skills you'll gain: User Experience, User Experience Design, User Research, UI/UX Research, UI/UX Strategy, User Centered Design, Copywriting, Driving engagement, Content Creation, Web Content, Diversity and Inclusion, Storytelling, Writing, Design Thinking, Concision

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Project Finance Fundamentals: Analyze & Structure Deals

    Skills you'll gain: Project Finance, Feasibility Studies, Cost Estimation, Financial Analysis, Project Risk Management, Risk Analysis, Return On Investment, Financial Statements, Financial Modeling, Case Studies, Stakeholder Analysis, Due Diligence, Loans, Cash Flows, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 4 Weeks

  • Z

    Zoho Corporation

    Fundamental Sales Concepts — An Overview

    Skills you'll gain: Sales Management, Selling Techniques, Customer Relationship Management, Customer Relationship Management (CRM) Software, General Sales Practices, Sales Process, Sales Strategy, Sales, Customer Relationship Building, Sales Pipelines, Sales Prospecting, B2B Sales

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • H

    HubSpot Academy

    تمكين المبيعات

    Skills you'll gain: Sales Enablement, Persona Development, Technical Sales, Sales Training, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Customer Success Management, Marketing Materials, Content Strategy, Business Writing, Communication Strategies, Meeting Facilitation, Service Level Agreement

    Beginner · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Tecnología musical con software libre: Proyecto final

    Skills you'll gain: Musical Composition, Music, Open Source Technology, Media Production, Digital Publishing, Creativity, Content Creation

    Intermediate · Course · 1 - 4 Weeks

  • Y

    Yunus Social Business Fund Bengaluru

    Value and Business Decision Making

    Skills you'll gain: Cash Flows, Financial Analysis, Decision Making, Risk Analysis, Business Valuation, Strategic Decision-Making, Cost Benefit Analysis, Social Impact, Environmental Social And Corporate Governance (ESG), Capital Budgeting, Finance, Stakeholder Analysis, Business Ethics, Strategic Thinking, Return On Investment, Business Modeling, Economics, Policy, and Social Studies, Business Acumen

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

1…423424425…506

In summary, here are 10 of our most popular social media marketing courses

  • Customer Data, Analytics, and Segmentation: Microsoft
  • Special Topics and Specialization Wrap-up: Rutgers the State University of New Jersey
  • Civil Registration & Vital Statistics in Population Health: Johns Hopkins University
  • Intro to Strategic Management for Healthcare Organizations: Northeastern University
  • Our Share: Employee Ownership as a Wealth Sharing Tool: Rutgers the State University of New Jersey
  • Navigating Ethics in the Healthcare Workplace & Marketplace: Northeastern University
  • UX writing para principiantes: UBITS
  • Project Finance Fundamentals: Analyze & Structure Deals: EDUCBA
  • Fundamental Sales Concepts — An Overview: Zoho Corporation
  • تمكين المبيعات: HubSpot Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok