• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Y

    Yale University

    Les médias numériques pour améliorer les résultats de santé

    Skills you'll gain: Health Promotion, Media and Communications, Health Education, Patient Communication, Digital Communications, Behavioral Health, Persuasive Communication, Program Evaluation, Public Health, Content Management

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Advanced CSS & Responsive Web Design

    Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Content Accessibility Guidelines, GitHub, Web Design, Git (Version Control System), Browser Compatibility, Front-End Web Development, Web Development, Cloud Hosting, Usability, Typography

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Compreender as dimensões interculturais na vida cotidiana

    Skills you'll gain: Intercultural Competence, Language Learning, Language Competency, Multilingualism, Cultural Diversity, Diversity Awareness, Cultural Sensitivity, Culture, Social Justice, Non-Verbal Communication

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    How to create and join teams using Canva

    Skills you'll gain: Collaborative Software, Data Sharing, File Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Supercharge with Salesforce Einstein (GPT)

    Skills you'll gain: Salesforce, Customer Relationship Management, AI Enablement, Responsible AI, Salesforce Development, Artificial Intelligence, Customer Data Management, Automation, Analytics, Data-Driven Decision-Making, Data Integration, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    النمو الاقتصادي | Economic Growth

    Skills you'll gain: Economic Development, Economics, Economics, Policy, and Social Studies, Socioeconomics, Public Policies, Human Development, Policty Analysis, Research, and Development, International Relations

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Interviewer training for Hiring Managers

    Skills you'll gain: Interviewing Skills, Employee Training, Workplace inclusivity, Management Training And Development, Talent Recruitment, Training and Development, Diversity Awareness, Recruitment Strategies, Talent Acquisition, Talent Sourcing, Active Listening, Communication, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Data Storytelling - From Insight to Impact

    Skills you'll gain: Data Presentation, Verbal Communication Skills, Presentations, Dashboard, Infographics, Storytelling, Data Visualization Software, Persuasive Communication, Communication, Non-Verbal Communication, Target Audience, Decision Making

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    GenAI for Inside Sales: Crafting Effective Outreach

    Skills you'll gain: Inside Sales, Sales Process, Generative AI Agents, Sales Strategy, Email Automation, AI Personalization, Sales Management, HubSpot CRM, Sales Enablement, Sales, Sales Training, Sales Prospecting, ChatGPT, Anthropic Claude, Customer Relationship Management (CRM) Software, Customer Communications Management, Customer Engagement, Campaign Management, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Uma Perspectiva Prática da Transformação Digital

    Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    Northwestern University

    영업 잠재 고객에게 다가가는 법

    Skills you'll gain: Sales, Sales Presentation, Selling Techniques, Sales Strategy, Meeting Facilitation, Sales Process, Overcoming Objections, Team Oriented, Storytelling, Constructive Feedback, Verbal Communication Skills, Communication

    Beginner · Course · 1 - 3 Months

1…426427428…506

In summary, here are 10 of our most popular social media marketing courses

  • Les médias numériques pour améliorer les résultats de santé: Yale University
  • Advanced CSS & Responsive Web Design: Packt
  • Compreender as dimensões interculturais na vida cotidiana: Universidad de los Andes
  • How to create and join teams using Canva: Coursera
  • Supercharge with Salesforce Einstein (GPT): Coursera
  • Design a Standout Brand That Connects With Your Audience: Adobe
  • النمو الاقتصادي | Economic Growth: Alfaisal University | KLD
  • Interviewer training for Hiring Managers: Board Infinity
  • Data Storytelling - From Insight to Impact: Packt
  • GenAI for Inside Sales: Crafting Effective Outreach: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok