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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Apply and Predict: Time Series Forecasting in Excel

    Skills you'll gain: Regression Analysis, Time Series Analysis and Forecasting, Forecasting, People Analytics, Trend Analysis, Microsoft Excel, Statistical Modeling, Correlation Analysis, Predictive Analytics, Statistical Analysis, Data Analysis Software, Analytical Skills, Probability & Statistics, Graphing, Climate Change Adaptation, Data Manipulation

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Innovating with Google Cloud Artificial Intelligence - Português Brasileiro

    Skills you'll gain: Google Cloud Platform, AI Enablement, Responsible AI, Artificial Intelligence, Data Quality, Analytics, Business Intelligence, Business Transformation, Machine Learning, Natural Language Processing, Computer Vision

    Beginner · Course · 1 - 4 Weeks

  • O

    Oracle

    Oracle HeatWave MySQL Foundation

    Skills you'll gain: MySQL, Oracle Databases, Database Management, Performance Tuning, Query Languages, Database Architecture and Administration, Relational Databases

    Beginner · Course · 1 - 4 Weeks

  • P

    Pearson

    Data Science Fundamentals, Part 2

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Matplotlib, A/B Testing, Box Plots, Sampling (Statistics), Data Analysis, Regression Analysis, Statistical Inference, Data Visualization, Descriptive Statistics, Scikit Learn (Machine Learning Library), Data Science, Probability & Statistics, Estimation, Statistical Analysis, NumPy, Machine Learning, Python Programming

    Beginner · Specialization · 1 - 4 Weeks

  • C

    Coursera

    Text Generation with Cohere: Recognizing Similarities

    Skills you'll gain: Artificial Intelligence, Large Language Modeling, Embeddings, Text Mining, Generative AI, Natural Language Processing, Python Programming, Application Programming Interface (API), Scripting

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    New Map for Product Managers: Superpower Grand Strategies

    Skills you'll gain: Product Management, Climate Change Adaptation, Market Opportunities, Competitive Analysis, Market Analysis

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    R أساسيات لغة البرمجة

    Skills you'll gain: Exploratory Data Analysis, R Programming, Data Manipulation, Statistical Programming, Data Analysis, File Management, Integrated Development Environments, Programming Principles, Data Science, Data Structures, Computer Programming

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Getting started with the Vertex AI Gemini 1.5 Pro Model

    Skills you'll gain: Google Gemini, Generative AI, Multimodal Prompts, Google Cloud Platform, Image Analysis, Analysis, Unstructured Data, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Export Data from Google Earth Engine to BigQuery

    Skills you'll gain: Looker (Software), Spatial Data Analysis, Data Import/Export, Data Visualization, Query Languages, Data Integration, Data Mapping, Big Data, Geographic Information Systems

    Beginner · Project · Less Than 2 Hours

  • P

    Packt

    Salesforce Certified AI Specialist Certification

    Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling

    Intermediate · Course · 1 - 3 Months

  • L

    Logical Operations

    Effective Interpersonal Communication for Business

    Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Introdução à análise de dados no Google Cloud

    Skills you'll gain: Looker (Software), Data Storytelling, Data Analysis, Data Transformation, Analytics, Google Cloud Platform, Big Data, Data Visualization Software, Data Cleansing, Data-Driven Decision-Making, SQL, Cloud Storage, Solution Architecture, Data Storage

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Apply and Predict: Time Series Forecasting in Excel: EDUCBA
  • Innovating with Google Cloud Artificial Intelligence - Português Brasileiro: Google Cloud
  • Oracle HeatWave MySQL Foundation: Oracle
  • Data Science Fundamentals, Part 2: Pearson
  • Text Generation with Cohere: Recognizing Similarities: Coursera
  • New Map for Product Managers: Superpower Grand Strategies: University of Maryland, College Park
  • R أساسيات لغة البرمجة: Coursera
  • Getting started with the Vertex AI Gemini 1.5 Pro Model: Google Cloud
  • Export Data from Google Earth Engine to BigQuery: Google Cloud
  • Salesforce Certified AI Specialist Certification: Packt

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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