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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Pearson

    Data Science Fundamentals Part 2: Unit 2

    Skills you'll gain: A/B Testing, Sampling (Statistics), Statistical Inference, Estimation, Statistical Analysis, Analytics, Probability & Statistics, Data Analysis, Correlation Analysis, Descriptive Statistics

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Logs: Fix LLM Hallucinations

    Skills you'll gain: Technical Communication, LLM Application, Debugging, Anomaly Detection, Root Cause Analysis, Pandas (Python Package), Business Metrics, Data Analysis Expressions (DAX), Data Analysis, Analysis, Data Processing, Data Manipulation, Performance Metric, Generative AI, Customer Retention, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Drive Engagement & Close Complex Deals

    Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)

    Intermediate · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Facebook Planning: Manage Content Like a Pro

    Skills you'll gain: Facebook, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Content Management, Calendar Management, Social Media, Google Workspace, Content Performance Analysis, Workflow Management, Scheduling, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Automate Cloud Costs & Governance

    Skills you'll gain: Cloud Management, Infrastructure as Code (IaC), Terraform, Multi-Tenant Cloud Environments, Cloud Security, Cost Control, Automation, Amazon Web Services, Governance, Compliance Auditing, Cost Management, Scripting, Data-Driven Decision-Making, Analysis, Business Metrics

    Intermediate · Course · 1 - 4 Weeks

  • A

    Anmol Test Institution

    Créer une enquête de satisfaction client avec Typeform

    Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Dashboard, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development, Project Design, Project Implementation

    Beginner · Guided Project · Less Than 2 Hours

  • R

    Real Madrid Graduate School Universidad Europea

    Protecting Champions: Training for Injury Prevention

    Skills you'll gain: Accident Prevention, Kinesiology, Child Development, Working With Children, Continuous Monitoring, Data-Driven Decision-Making, Endocrinology, Real Time Data, Health Education, Data Analysis, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Developing an Experimenter's Mindset for Business

    Skills you'll gain: Innovation, User Feedback, Growth Mindedness, Resilience, Adaptability, Open Mindset, Entrepreneurship, Creative Problem-Solving, Strategic Thinking, Lifelong Learning, Market Research, Sustainable Business, Continuous Improvement Process, Business, Data-Driven Decision-Making

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    BigQuery para analistas de datos

    Skills you'll gain: Looker (Software), SQL, Big Data, Data Manipulation, Data Warehousing, Data Cleansing, Data Transformation, Data Visualization Software, Data Import/Export, Google Sheets, Data Analysis, Data Pipelines, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • S

    SAS

    SAS Certification Practice Exams

    Skills you'll gain: Model Deployment, Logistic Regression, Probability & Statistics, Statistics, Model Evaluation, Classification And Regression Tree (CART)

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Build Interactive Dashboards for Meaningful Insights

    Skills you'll gain: Dashboard, Key Performance Indicators (KPIs), Interactive Data Visualization, Data Presentation, Business Intelligence, Web Analytics, Business Analytics, Requirements Elicitation, Data Storytelling, Performance Analysis, Requirements Analysis, Business Requirements, Stakeholder Analysis, Self Service Technologies

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Science Fundamentals Part 2: Unit 2: Pearson
  • Analyze Logs: Fix LLM Hallucinations: Coursera
  • Drive Engagement & Close Complex Deals: LearnQuest
  • Engineering Probability and Statistics Part 2: Northeastern University
  • Facebook Planning: Manage Content Like a Pro: Coursera
  • Automate Cloud Costs & Governance: Coursera
  • Créer une enquête de satisfaction client avec Typeform: Anmol Test Institution
  • Protecting Champions: Training for Injury Prevention: Real Madrid Graduate School Universidad Europea
  • Developing an Experimenter's Mindset for Business: Packt
  • BigQuery para analistas de datos: Google Cloud

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