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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Google Chat - 日本語版

    Skills you'll gain: Google Workspace, Google Docs, Collaborative Software, Gmail, Google Sheets, Internal Communications, Productivity Software, Communication

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Preparing for Professional Data Engineer Journey - Português

    Skills you'll gain: Data Pipelines, Data Processing, Google Cloud Platform, Data Warehousing, Data Maintenance, Data Storage, Cloud Engineering, Data Analysis, Data Architecture, Data Preprocessing, Automation, Data Security

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Analyze Agent Performance: Build and Test

    Skills you'll gain: Statistical Hypothesis Testing, AI Workflows, LangChain, Generative AI Agents, CrewAI, Statistical Methods, Statistical Analysis, Data Transformation, Agentic systems, Statistical Inference, Business Intelligence, Performance Testing, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Metric, Descriptive Analytics, Business Metrics, Data Analysis, Correlation Analysis, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Sending and Scheduling Looks in Looker

    Skills you'll gain: Looker (Software), Data Sharing, Data Visualization, Dashboard, Data Visualization Software, Google Cloud Platform, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Deutsch

    Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Strategic Impact: A Leader's Planning Framework

    Skills you'll gain: Strategic Communication, Strategic Leadership, Strategic Planning, Business Planning, Performance Measurement, Employee Engagement, Organizational Strategy, Key Performance Indicators (KPIs), Planning, Business Leadership, Dashboard, Goal Setting, Storytelling, Virtual Teams, Data Storytelling, Business Strategy, Stakeholder Engagement, Leadership Development, Team Building, Teamwork

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Logistic Regression with R: Build & Predict

    Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Predictive Modeling, R Programming, Feature Engineering, Risk Modeling, Statistical Modeling, Classification And Regression Tree (CART), Applied Machine Learning, Regression Analysis, Predictive Analytics, Advanced Analytics, Machine Learning Methods, Data Manipulation, Supervised Learning, Performance Measurement, Credit Risk, Dimensionality Reduction

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    TikTok Effects: Sound & Visuals

    Skills you'll gain: TikTok, Video Editing, Media Production, Photo/Video Production and Technology, Videography, Storytelling, Content Creation, Multimedia

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Tagging Dataplex Assets

    Skills you'll gain: Data Lakes, Cloud API, Google Cloud Platform, Metadata Management, Data Dictionary, Data Mapping, Data Governance, Cloud Computing, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • E

    EDUCBA

    R: Design & Evaluate Random Forests for Attrition

    Skills you'll gain: Model Evaluation, Data Preprocessing, Workforce Management, Advanced Analytics, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Protecting Champions: Training for Injury Prevention

    Skills you'll gain: Accident Prevention, Kinesiology, Child Development, Working With Children, Continuous Monitoring, Data-Driven Decision-Making, Endocrinology, Real Time Data, Health Education, Data Analysis, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery Machine Learning für Inferenzen nutzen

    Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, Data-Driven Decision-Making, Google Cloud Platform, Machine Learning

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Google Chat - 日本語版: Google Cloud
  • Preparing for Professional Data Engineer Journey - Português: Google Cloud
  • Analyze Agent Performance: Build and Test: Coursera
  • Sending and Scheduling Looks in Looker: Google Cloud
  • Gemini for Data Scientists and Analysts - Deutsch: Google Cloud
  • Strategic Impact: A Leader's Planning Framework: Packt
  • Logistic Regression with R: Build & Predict: EDUCBA
  • TikTok Effects: Sound & Visuals: Coursera
  • Tagging Dataplex Assets: Google Cloud
  • R: Design & Evaluate Random Forests for Attrition: EDUCBA

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